Exciting experiences with texture are top-of-mind for a new generation of candy consumers, and at the 2025 Sweets & Snacks Expo, Amos Sweets shared Chew Topia Gummy Jerky, featuring a chewy, springy texture that delivers sweetness with a satisfying bite.
These gummy candies made with real fruit juice are said to taste like authentic dried fruit, and are available in vegetarian-friendly varieties like Pineapple, Coconut and Mango. In the Chew Topia Gummy Jerky Passion Fruit and Strawberry flavors, chia seeds are added to recreate the look and crunch of real seeds found in fruit.
Fun format aside, these jerky-style gummy candies speak to health-conscious consumers by incorporating cellulose for a subtle nutritional boost.
What's Driving This Trend
- Texture-driven Confectionery
- Textured candy experiences capture the interest of younger consumers, opening doors for innovative confectionery products that focus on mouthfeel.
- Plant-based Candy Alternatives
- Vegetarian-friendly gummy candies are growing in popularity, paving the way for more plant-based sweets that cater to diverse dietary preferences.
- Nutritionally-enhanced Snacks
- The integration of cellulose in candies highlights a trend toward developing snacks that offer subtle health benefits alongside indulgence.
Who This Affects Most
- Confectionery Industry
- The introduction of unique textures and health-focused ingredients in candies is driving new product development and consumer engagement in the confectionery sector.
- Health and Wellness Industry
- The merging of sweet treats with health-oriented ingredients suggests a shift in the health and wellness industry toward accommodating indulgent yet nutritious consumer demands.
- Snack Foods Industry
- The diversification of snack offerings with products like gummy jerky reflects a broader trend in the snack foods industry toward innovative, texture-rich and health-conscious options.
