Category
Business
Assisted Conversion
Trend cluster
Category
Eco
Retailer
Brands offer eco-friendly in-store designs and solutions.
5.4
Trend score
Trend
What is the Eco Retailer trend?
Eco Retailer: To show their commitment to environmental issues, some brands are implementing eco-friendly designs and solutions in their stores. These include everything from plastic bans to using solar-powered energy.
Insight
The consumer insight behind the Eco Retailer trend
As consumers' concern for climate change and its consequences grows, they're turning their expectations onto brands rather than just themselves in making a postive change. Understanding that ecological issues are caused more by institutional factors than they are individual actions, consumers are increasingly expecting that brands make changes to lessen their impact on the environment.
Trend themes
Themes within the Eco Retailer trend
Three behaviours holding the trend together01
Eco-Friendly Store Designs
As consumers become more concerned about climate change, brands are implementing eco-friendly designs and solutions in their stores to show their commitment to environmental issues.
02
Sustainable Packaging
As companies' responsibility toward climate change becomes apparent, more and more brands are opting for eco-friendly packaging solutions.
03
Low-Impact Retail Stores
As consumers become more conscious of their ecological impact, they're attracted to stores that strive to reduce their overall impact and use upcycled natural materials.
Industry implications
What the Eco Retailer trend means for industry
Where the trend changes the playbookFor
Retail Industry
The retail industry has been influenced globally in the design and conduct of eco-stores to meet the demand for sustainable lifestyles.
For
Packaging Industry
The packaging industry has responded to the need for eco-friendly packaging solutions to meet the growing demand for sustainable packaging options.
For
Interior Design Industry
The interior design industry is rapidly evolving to provide new sustainable concepts for retail designs to meet the demand for more eco-friendly stores.
Workshop question
How is your brand lessening its environmental impact?
Trend signals
Trend signals for Eco Retailer
Trend score 5.4 out of 10, from popularity 76%, activity 76%, freshness 10%.
Popularity76%
Activity76%
Freshness10%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
South America
Evidence
Examples of the Eco Retailer trend
4 featured examples from Jun 12, 2020 to Mar 11, 2021CategoryArt & Design
Convenience Furniture Shops
IKEA Harajuku Contains the World's First IKEA Convenience Store
Opportunity for furniture designers to create space-saving and multi-functional furniture pieces to meet the needs of urban dwellers.
CategoryEco
Low-Impact Fashion Stores
United Colors of Benetton's Concept Uses Upcycled Natural Materials
Fashion retailers can adopt the use of upcycled natural materials, smart energy usage, and circular economy principles to reduce environmental impact and operational costs, while…
CategoryArt & Design
Solar-Powered Beauty Stores
SoulTree in India Sets a Precedent as a Sustainable Flagship
Companies can innovate by investing in sustainable retail spaces and using natural ingredients to meet eco-conscious customer demands.
CategoryEco
Sustainable Grocery Packaging
Kroger Switches all Private-Label Products to Eco-Friendly Packages
The grocery retail industry is being disrupted by the shift towards sustainable and eco-friendly packaging.
