Active Support

Spine-supporting tools and devices are incorporated into active rituals

Implications - The act of providing spinal support is no longer only discussed in reference to the fact that consumers spend most of their time sitting, and is now also being prioritized in activities that require movement. Whether correcting form or offering support, such items cater to those seeking all-encompassing assistive tools that protect and enhance their health.

Workshop Question - How could your brand employ health-focused support among its customers or employees?
SCORE 8.8
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114,252 Total Clicks
May 17 - Mar 19
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Featured Examples
Core-Engaging Workout Tools - The 'MARRKO CORE' Workout Gear Targets 29 Muscles
SCORE 8.1
Hot 8,188 Clicks Pub: Feb 16, 18
Core-Engaging Workout Tools
The 'MARRKO CORE' Workout Gear Targets 29 Muscles
The ‘MARRKO CORE’ complete core workout device comes as a revolutionary piece of equipment that will enable users to supercharge their strength training capabilities in just minutes a day.... [More]
Deadlift Training Equipment - The Rogue Wagon Wheel was Co-Developed with Mark Bell
SCORE 8.3
This Year and Hot 4,588 Clicks Pub: Mar 30, 18
Deadlift Training Equipment
The Rogue Wagon Wheel was Co-Developed with Mark Bell
The Rogue Wagon Wheel has been developed as an intuitive new solution for athletes who are looking for a better way to train and streamlined their experience. Co-developed with award-winning... [More]
Spine-Supporting E-Bikes - The 'Behemoth' E-Bike Combines Ergonomics and Eco-Friendly Riding
SCORE 7.4
This Year and Warm 1,961 Clicks Pub: Apr 9, 18
Spine-Supporting E-Bikes
The 'Behemoth' E-Bike Combines Ergonomics and Eco-Friendly Riding
E-bikes are becoming increasingly popular as a means of compact urban transportation, but they’re not always the most comfortable for people who have back pain and related issues, a problem... [More]
Supportive Core-Activating Belts - The 'CorePro' Workout Belt Prevents Strains Aids Workouts
SCORE 4.4
Average 1,357 Clicks Pub: May 11, 17
Supportive Core-Activating Belts
The 'CorePro' Workout Belt Prevents Strains Aids Workouts
The ‘CorePro’ workout belt is intended to provide athletes and active individuals with the right level of support in order to ensure that they are activating their core during workouts... [More]
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