Category
Tech
Delegated Interfaces
Trend cluster
Category
Psychological
Backing
Apps that focus on personal and professional streamlining utilize psychology.
2.9
Trend score
Trend
What is the Psychological Backing trend?
Psychological Backing: Whether used to enhance personal well-being, physical health or professional improvements—apps that are able to use the fundamental principles of psychology to analyze and offer best results are increasingly popular among consumers.
Insight
The consumer insight behind the Psychological Backing trend
The adoption of psychology into algorithms for the purpose of personal and professional growth comes as consumers seek out meaningful additions to their lives that promote both productivity and wellness. As consumers balance their various responsibilities, they turn to tech to reduce the load. The use of psychology-backed apps that streamline various aspects of their lives empowers consumers with the knowledge they need to succeed in their day-to-day.
Trend themes
Themes within the Psychological Backing trend
Three behaviours holding the trend together01
Psychology-Backed Apps
Consumers are seeking out meaningful additions to their lives that promote both productivity and wellness through the adoption of psychology into algorithms.
02
Team Culture Analysis Platforms
Using organizational behavior and psychology research to understand team collaboration can lead to better implementation of disruptive change for a growth mindset.
03
Neuroscience-Backed Meditation Apps
Consumers are seeking more professional solutions to hone in on their meditation and mindfulness practice through neuroscience-backed techniques taught at Fortune 500 companies and addiction centers.
Industry implications
What the Psychological Backing trend means for industry
Where the trend changes the playbookFor
Mental Health and Wellness
The adoption of psychology and neuroscience techniques can be applied to apps and platforms aimed at mental health and wellness.
For
Team and Organizational Management
Team culture analysis platforms can be applied to a variety of industries including tech, finance, healthcare, and education.
For
Parenting Education and Resources
Gamified picky eating apps demonstrate a trend in the use of technology to provide parenting resources and education to tackle childhood challenges in sustainable ways.
Workshop question
How could your brand better streamline the responsibilities of its customers or employees?
Trend signals
Trend signals for Psychological Backing
Trend score 2.9 out of 10, from popularity 39%, activity 39%, freshness 9%.
Popularity39%
Activity39%
Freshness9%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Evidence
Examples of the Psychological Backing trend
4 featured examples from Aug 15, 2018 to Sep 17, 2019CategoryLifestyle
Gamified Picky Eating Apps
When to Wonder: Picky Eating Helps Parents with Childhood Challenges
Healthcare providers can embrace gamified applications as a way to promote healthier behaviors and improve patient outcomes.
CategoryTech
Neuroscience-Backed Meditation Apps
The 'FitMind' App Uses Advanced Techniques to Help Users Focus
Disruptive innovation opportunity: Integrate neuroscience and digital technology to develop innovative health and wellness solutions that improve mental fitness and overall well-b…
CategorySpecial
Team Culture Analysis Platforms
Bunch.ai Helps You Analyze Your Team's Collaboration on Slack
Applying team collaboration analysis platforms for enhancing work culture and implementing disruptive change in organizations.
CategoryTech
Private Gratitude Journaling Apps
'HappyFeed' Encourages Users to Record Happy Daily Moments
Opportunity for companies specializing in mobile app development to create gratitude journaling apps with unique features and user-friendly interfaces.
