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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,236 more

Morale Analysis

Morale programs analyze online conversations to spot areas of improvement

Trend–Employers are taking advantage of new technologies in employee-tracking technology by using platforms that detect morale issues in online conversations and habits. By analyzing culture in this way, employers are able to change internal issues and boost morale and productivity in office.

Insight–Millennial–and now, Gen Z–employees in the workforce are much more motivated by healthy working environments as by professional development. This focus on employee morale is encouraging brands to focus not just on how they treat their employees, but what they can offer them beyond ethical treatment.
Workshop Question — How could your brand prioritize employee morale?
4.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
15,445 Total Clicks
Date Range:
Feb 17 — Sep 19
Trending:
This Month and Untested
Consumer Insight Topics:

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