Hyper-Convenient QSR

Fast Food becomes even more convenient will the help of mobile tech

Implications - While typical QSR and fast food establishments already prioritize convenience and accessibility, brands are taking things a step further with the use of apps and other digital solutions on-site. Adding mobile payment and ordering to experiences like drive-thrus, brands are tapping into the growing need for more on-demand food service options. Not only eliminating wait times and payment processes, these streamlined features showcases a desire for hyper-convenience in every single aspect of a consumer’s daily journey.

Workshop Question - What area of your business do you feel is already streamlined and efficient? How could you utilize mobile technology to enhance that even further?
SCORE 5.8
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50,772 Total Clicks
Feb 16 - Apr 18
This Year and Average
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Featured Examples
Interactive Menu Board Kiosks - Long John Sliver's Drive-Thrus Will Now Feature Interactive Menus
SCORE 8.4
This Year and Hot 1,022 Clicks Pub: Apr 3, 18
Interactive Menu Board Kiosks
Long John Sliver's Drive-Thrus Will Now Feature Interactive Menus
Fast casual food chain Long John Silver’s recently unveiled its new digitized menu boards which transform its traditional drive-thru stops into interactive kiosks. The digitally enhanced menu... [More]
On-Demand Drive-Thru Apps - The 'Drive-Thru On Demand' App Aims to Make Every Eatery a Drive-Thru
SCORE 7.3
This Year and Warm 565 Clicks Pub: Mar 29, 18
On-Demand Drive-Thru Apps
The 'Drive-Thru On Demand' App Aims to Make Every Eatery a Drive-Thru
‘Drive-Thru On Demand’ is the name of a mobile app that aims to make it possible for every restaurant to become a drive-thru by making it easy for consumers to order, pay and receive... [More]
Fast Food Payment Platforms - This Fast Food Chain Will Begin Accepting Mobile Payment Options
SCORE 4
Mild 414 Clicks Pub: Jun 3, 16
Fast Food Payment Platforms
This Fast Food Chain Will Begin Accepting Mobile Payment Options
Following in the footsteps of chain’s such as Starbucks, Chick-fil-A and Chili’s, KFC has announced that it will begin accepting mobile payment options as of this summer. With an... [More]
Drive-Thru Payment Platforms - This Chain Uses Beacons to Facilitate Mobile Payment at Drive-Thrus
SCORE 3.2
Mild 462 Clicks Pub: Feb 5, 16
Drive-Thru Payment Platforms
This Chain Uses Beacons to Facilitate Mobile Payment at Drive-Thrus
McDonald’s is currently using iBeacons to facilitate mobile payments at its drive-thru windows. While many chains have apps that allow customers to pay for their order with their smartphone, the... [More]
Fast Food Mobile Ordering - McDonald's Mobile Ordering Will Be Available in Its US Restaurants
SCORE 3.2
Mild 307 Clicks Pub: May 11, 17
Fast Food Mobile Ordering
McDonald's Mobile Ordering Will Be Available in Its US Restaurants
It’s hard to imagine a more convenient option for curbing hunger than fast food, but with the new McDonald’s mobile ordering options, the whole process will be even more streamlined.... [More]
Reward-Offering Dining Apps - The Seated App Gives Users Discounts for Making Reservations
SCORE 4.7
This Year and Average 568 Clicks Pub: Apr 23, 18
Reward-Offering Dining Apps
The Seated App Gives Users Discounts for Making Reservations
The Seated app may seem like a standard reservation tool, but the app is so much more, as it actively rewards customers for dining out at local restaurants. Developed as a restaurant discovery app,... [More]
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