Halal and kosher cosmetic brands use organic ingredients to appease consumers
Implications - As far as ingredients go, established halal and kosher companies are holding themselves to a higher standard by producing products that are free-from cruelty, alcohol, and animal by-products. Often with an additional focus on a GMO-free formula, kosher and halal companies are also using eco-friendly packaging along with new business models influenced by the social enterprise movement. Creating a new omnicultural beauty movement in the process, this progression is ideal for those that have sensitive skin and religious preference.
Workshop Question - What cultural shifts is your industry ignoring and how can you leverage those in your messaging?
Trend Themes
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Halal and Kosher Cosmetic Brands — The trend of Halal and Kosher Cosmetic Brands offer a new focus on organic ingredients with a sensitivity towards religious restrictions.
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Culturally Inspired Skincare Brands — Beauty brands that fuse different cultures offer a fresh take on skincare by incorporating diverse ingredients and design styles.
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Not-for-profit Cosmetics — Brands that are donating profits to allay social concerns and welfare are becoming popular with the ethic of using responsibly sourced ingredients and eco-friendly packaging.
Industry Implications
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Skincare Industry — The Skincare Industry can adapt to the rising demand for organic ingredients and cruelty-free products formulated for those with religious restrictions.
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Cosmetics Industry — The Cosmetics Industry can shift towards ethical and responsible sourcing to appeal to consumers who are looking for products with sustainable packaging and transparency of production processes.
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Social Enterprise Industry — The rise of brands donating profits to charity can be used by Social Enterprise Industries as an opportunity to showcase their impact and socially responsible agendas.
5 Featured, 32 Examples:
96,637 Total Clicks
Date Range:
Jul 16 — May 17
Trending:
Average
Consumer Insight Topics:
