Consumers are becoming increasingly concerned with the ingredients in their cosmetic products, which is evidenced by this Halal nail polish. Beauty brand Orly will be launching a line of breathable nail varnishes in August that are designed with practicing Muslims in mind.
With standard formulations, Muslims cannot wear nail polish because it inhibits 'wudu.' ISWA Halal Certification Department Director Habib Ghanim explains having something blocking your nails is unacceptable because "When wudu is performed, water has to touch every part of your body. If you have nail polish on that is non-porous, that is not considered halal."
Orly's halal nail polish range will be porous, allowing oxygen and hydration to pass through, similar to contact lenses. Currently seeking halal certification, the brand will be able to reach a previously unreachable segment of the population.