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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,897 more

Gamified Cognition

Improving brain and body wellness takes precedence in Gen X and Boomer leisure

Implications - Trying to maintain the health of their brains as much as their bodies, the Gen X and Boomer demographics turn to brain-boosting games that can easily be incorporated into their day-to-day in an effort to improve cognitive well-being. Adapting quickly to the digital world, these age-defying demographics are on the hunt for simple brain-boosting apps to use in their downtime with the double benefit of achieving both improved performance in their everyday lives while also combating internal signs of aging.
Workshop Question - Think of a experiential way that your brand could help consumers achieve their personal goals.
3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 54 Examples:
44,261 Total Clicks
Date Range:
Jan 17 — Oct 18
Trending:
Untested
Consumer Insight Topics:

Featured Examples

Productivity-Hacking Solutions
Productivity-Hacking Solutions
'Cleverling' Offers Digital and Physical Products for Brain Hacking
Brain hacking is quickly becoming one of the most popular methods for consumers to increase their overall productivity, so new mainstream solutions like ‘Cleverling’ are being developed... MORE
Mood-Enhancing Chatbots
Mood-Enhancing Chatbots
The 'St.Panda' Chatbot Instils Happiness Habits Through Simple Chats
It’s never easy to implement happiness habits when you’re feeling stressed or overwhelmed, so ‘St.Panda’ is a chatbot that aims to make the process far simpler. Working with... MORE
Cognition-Testing Apps
Cognition-Testing Apps
BrainCheck Lets Patients Send Accurate Data to Doctors from Their Homes
BrainCheck is a medical application that turns cognitive health assessments into fun games that patients will have no reservations about using. The system, which is backed up by research from... MORE
Science-Based Activity Apps
Science-Based Activity Apps
'Happify' Reduces Stress and Anxiety Through Games, Quizzes and More
‘Happify’ is an app that can be used to connect with one’s feelings and over time, train the brain to transform negative thoughts patterns into positive ones. The app... MORE
Assistive Autism Apps
Assistive Autism Apps
The MagnusCard App Helps People with Autism Carry Out Daily Tasks
MagnusCards is an innovative new smartphone autism app that is designed to help people living with autism, as well as other cognitive conditions, to carry out different day-to-day tasks. Developed... MORE
Meditative Oasis Apps
Meditative Oasis Apps
Thrive's Immersive 'Feel Stress Free' App is Set on a Soothing Island
‘Feel Stress Free’ is an app from Thrive that is designed to help users care for their mental wellness in the same way that exercise may be used to maintain a healthy body. Although... MORE

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