These May 2019 branding ideas highlight the creative side of businesses and range from nostalgic branded pop-ups to unique logo redesigns. Regardless of the expansive variety of examples seen in this list, every one was implemented to enhance the consumer experience, or to boost engagement.
Prime examples include the new cans introduced by Red Bull, which were designed to appeal to gamers as it features images of the Gamer Ninja. Moreover, Nutella created limited-edition jars that offer inspiring phrases. These jars promote the brand's Nutella Makes you Happy campaign, which encourages consumers to nominate the person who makes their mornings better.
Other brands are taking advantage of pop culture moments to entice consumers, much like the intricate Oreo Game of Thrones title sequence, in which the cookie brand leveraged the hype surrounding the new season to align its product with something just as exciting.
Top 100 Branding Ideas in May
100
Youthful Lifestyle Teas
OFFBLAK Targets Millennials and Gen Z with Its Modern Tea Brand
99
Company Sustainability Commitments
McCormick Plans to Have 100% Recyclable Packaging by 2025
98
Streetwear-Inspired Rustic Cafes
Sawada Coffee NYC Mixes Coffee Culture & Contemporary Streetwear
97
Artisan-Inspired Ice Cream Cones
The 'CookECones' and 'PretzLcones' are Indulgent
96
Pharmaceutical Cannabis Product Packaging
Sensi Products is Rolling Out New Sensi Chew Packaging
95
Fruity Infused Spirit Drinks
Smirnoff Infusions Come in Two Artisan-Inspired Flavors
94
Design-Forward Cannabis Retailers
The Hunny Pot in Toronto is Upscale, Slick and Approachable
93
Artistically Packaged Preserves
The New Duerr’s Jams and Marmalades are Vibrantly Branded
92
Superhero-Themed QSR Posters
Jollibee Debuts an Avenger-Inspired Poster Ahead of Film Release
91
Pop-Up Artist Collaborations
Nike Commissions Greg Mike for Its Art of SNKRS Series in Atlanta
90
Intricate Auto-Inspired Lamps
Bernhard Dessecker's Design for Moooi is Incredibly Striking
89
Esports-Centric Pop-Up Fan Events
Mastercard Delivers a League of Legends Experience to Players
88
Reimagined Fantasy Show Artworks
HBO Launches an Initiative That Boasts Game of Thrones Artwork
87
Entertaining Pop-Up eSports Bars
Drink Company Collaborates with Events DC on a Summer Initiative
86
Biodegradable Beer Can Packaging
The New Recyclable Guinness Beer Packs will Roll Out in 2020
85
Fruit Slice-Infused Snack Chips
The New Kettle Chips Range Includes Fruit and Veggie Slices
84
Street Party-Inspired Malt Beverages
Smirnoff Ice's Limited-Edition Range Celebrates Latin America
83
Consent-Focused Condom Packaging
Tulipán's Free Condoms Can Only Be Open by Two People
82
Guilt-Free Canned Cocktails
The New Cape Line Canned Sparkling Cocktails are Refreshing
81
Medicinal Herb Refreshments
No1 Rosemary Water Comes in Still or Sparkling Varieties
80
Healthy Classic Candy-Inspired Sweets
New SmartSweets Peach Rings Contain 28 Grams of Fiber
79
90s Cartoon Soda Branding
The 7UP Free Packaging Includes the Iconic Fido Dido Character
78
Individual Serving Pickle Snacks
The McClure's Lil’ Pickle Snack Packs are Non-GMO
77
Concentration-Enhancing CBD Oils
The MINERAL FOCUS Oil Helps with Alertness and Mood
76
Elevated Smoking Accessories
POUNDS' Branding and Packaging Avoids Common Cliches
75
Appreciative Jar Packaging
Nutella Created Limited-Edition Jars for People Who Make Mornings Happy
74
Ambiguous Series Finale Posters
Game of Thrones Teases Fans with a Visual of Snow-Covered Bodies
73
High-End Alcohol Alternative Refreshments
The New Shloer Spritzed and Pressed Drinks are Tasty
72
Fortified Meal Replacement Snacks
Soylent Squares are 100 Calories and Packed with Nutrients
71
Nostalgic VHS Pop-Up Experiences
Marvel Studio's 'Stanley Video' is a Scavenger-Based Film Pop-Up
70
Naturally Decadent Nut Butters
The Pip & Nut Cherry Bakewell Almond Butter is Free of Palm Oil
69
Reduced Plastic Snack Packaging
Kettle Brand Chips will Now be Packaged with 43% Less Plastic
68
Masculine Anti-Aging Cosmetics
Patrick's Skincare FS1 Face Scrub and FW1 Face Wash are 100% vegan
67
Recycled Plastic Condiment Packaging
Hellmann's Packaging will be 100% Recycled by 2020
66
Co-Branded eSports Fan Apparel
OpTic Gaming and Champion Join Forces on an Exclusive eSports Line
65
Two-Ingredient Cold Coffees
The New Far Side Cold Brew Coffees are Steeped for Over 18 Hours
64
Mid-Week Occasion Beers
The Camden Town Brewery Week Nite Lager Has a 3% ABV
63
eSports-Inspired Gaming Apparel
Her Universe Debuts Overwatch and World of Warcraft Collaborations
62
Nitrogen-Infused Canned Cocktails
The Funkin Nitro Cocktails Can be Easily Brought Anywhere
61
Limited-Edition Summertime Vodkas
The Ciroc Summer Watermelon is Made Using Fine French Grapes
60
Confectionery-Infused Ice Creams
The New Bahlsen Ice Creams Come in Three Indulgent Options
59
Individually Portioned Chocolate Treats
The Aero Bliss Chocolates will Come in Two Variants
58
Celebratory Unicorn-Themed Baked Goods
These Walmart Marketside Desserts Mark National Unicorn Day
57
Prepackaged Sour Juice Pouches
The Kool-Aid Sour Jammers are the First-Ever Sour Drink for Kids
56
Savory Pre-Shelled Pistachio Snacks
The Setton Farms Seasoned Pistachio Kernels are Flavorful
55
eCommerce Energy Drinks
The Solimo Silver Energy Drink from Amazon Contains Just 10 Calories
54
Anime Character-Themed Coffees
7-Eleven's Hi-Hat Mocha Celebrates the Release of Detective Pikachu
53
Chorizo-Infused Chicken Pastries
Wall’s Pastry Chicken & Chorizo Thins are an Unexpected Addition
52
Subzero Spirit Contest Packaging
The Jägermeister Ice Cold Promotional Pack Requires Freezing
51
Keto-Approved Chicken Snacks
The Nick’s Sticks Free-Range Chicken Snack Sticks Come in Two Flavors
50
QSR-Sponsored eSports Competitions
Chipotle, DreamHack & ESL Collaborate on the Challenger Series
49
Springtime Fruit-Infused Cereals
The Blueberry Cheerios is Made with Wholesome Ingredients
48
Low-Calorie Seltzer Cocktails
The Pacer Low Proof Seltzers Contain an ABV of 2%
47
Vitamin-Rich Zero-Sugar Juices
Tampico ZERO Juices Come in Two Tangy Flavor Options
46
Galaxy-Themed Cola Bottles
Coca-Cola's New Galactic Bottles are a Nod to Star Wars
45
Authentic Flavor Sauce Lines
The New Geeta’s Indian Sauces are Widely Applicable for Recipes
44
Gamer-Targeted Energy Drinks
Red Bull's Cans of Energy Drinks Feature Images of the Gamer Ninja
43
Zero-Calorie Tea Refreshments
The Peace Tea ZER-OH Pineapple Groove Drink is Sugar-Free
42
Exotic Travel Retail Gins
The Eden Mill Passionfruit & Coconut Gin is a World Duty Free Exclusive
41
Moon Landing-Honoring Lagers
The Budweiser Discovery Reserve American Red Lager is Limited-Edition
40
Collagen Production-Boosting Supplements
The Sakara Life Source Super Powder is Protein-Packed
39
Language-Based Accessibility-Focused Campaigns
Alcon Spotlights Its Multifocal Contact Lenses
38
Caffeinated Skin-Stimulating Scrubs
Frank Body Original Coffee Scrub Tackles Breakouts and More
37
Multi-Serve QSR Coffee Drinks
The Prepackaged 40-Ounce McCafe Frappes Come in Caramel and Mocha
36
Indulgent Frozen Cookie Desserts
The Häagen-Dazs Peanut Butter Ice Cream Cookie Squares are Tasty
35
Succulent Vegan Sausages
The Linda McCartney's Vegetarian Lincolnshire Sausages are Tasty
34
Derby-Celebrating Ice Creams
The Graeter's Brown Butter Bourbon Pecan Ice Cream is Indulgent
33
Homebody Food Sauces
The Hellmann’s Big Night In Sauces Spices Up Nights at Home with Takeout
32
Single-Flavor Baby Foods
The Cow & Gate First Spoons Baby Foods are Made with Steam-Cooked Veggies
31
Pretzel Chain Shower Curtains
Auntie Ann's Released a Fun Shower Curtain for National Pretzel Day
30
Grasshopper Excretion Bourbons
The Lait de Romalea Bourbon is Part of the House of Tamworth Series
29
Prepackaged Non-Dairy Coffees
The Starbucks Bottled Frappuccino with Almond Milk Line is Tasty
28
Pre-Planned Social Feed Apps
Preview Allows You to Manage, Design and Pre-Plan Instagram Posts
27
Mainstream Vegan Burgers
The Garden Gourmet Incredible Burger Contains Soy and Wheat Protein
26
Blended Ketchup Ranch Sauces
The Heinz Kranch Sauce is the Fourth Mashup Condiment from the Brand
25
Superhero-Branded Sodas
The Coca-Cola Avengers: Endgame Cans are Limited-Edition
24
Scrumptious Prepackaged Cheese Branding
The New Primula Cheese Tubes Packaging is Recipe-Focused
23
Globally-Inspired Frozen Meals
The New Saffron Road Frozen Entrées are Traditionally Prepared
22
Hemp Oil-Infused Candies
The Restorative Botanicals CBD-Infused Bolder Gummies are Tasty
21
Meat-Paired Cheese Snacks
The Jack Link’s Peperami and Cheese Snack Box is Protein-Rich
20
Collaborative Cinematic Wines
Nocking Point Wines Created Wednesday Rosé with Jonathan Bennett
19
Eco Aluminum-Saving Cider Cans
The New Thatchers Cider Cans Have a Reduced Weight
18
Songstress-Approved Tequilas
Próspero Tequila is Supported by Singer Rita Ora
17
Salty-Sweet Caramelized Bars
HERSHEY'S GOLD Bar Mixes Flavors and Textures for the Ultimate Treat
16
Refreshing Citrus Tea Beers
Bud Light Lemon Tea is Brewed with Zesty Lemon Peels
15
Health-Focused Malt Loafs
The Soreen Seeds & More Malt Loaf is Flavorful and Satisfying
14
Summery Vegan-Friendly Soaps
The Thankyou Botanical Earl Grey & Clary Sage Hand Wash is Gentle
13
Refreshing Summer-Ready Spirits
Bacardi Lime Boasts Bright Citrus Notes and a Zesty Aroma
12
Libation-Flavored Candies
The Jelly Belly Draft Beer Flavor Jelly Beans are Nonalcoholic
11
Soap Opera-Style Furniture Ads
The Latest IKEA Commercial Pokes Fun at Soap Opera Programming
10
Oat-Based Frozen Desserts
The Perry’s Oats Cream Comes in Seven Indulgent Flavors
9
Premium Sharing-Friendly Chocolates
The Thorntons Tablets Come in Four Distinct Flavor Variations
8
Versatile Tea-Infused Gins
The Corgi Earl Grey Gin Can be Sipped on its Own or Used in Cocktails
7
Single-Serve Low-Carb Juices
The Old Orchard Healthy Balance Juices Contain Just 10 Calories Each
6
Conservation-Supporting Cosmetics
The Schmidt’s Naturals Lily of the Valley Body Wash is Floral
5
On-the-Go Gluten-Free Snack Bars
The Fatherson Bakery 2Go Bars Come in Four Tasty Flavors
4
Caffeinated Low-Cost Eye Treatments
The Ordinary Caffeine Solution 5% + EGCG Reduces Puffiness
3
Authentically Produced Feta Cheese
PDO Feta is Now Available to Canadian Consumers
2
Prepackaged Bakery-Quality Bagels
The New Warburtons Bagels Come in Plain and Cinnamon & Raisin
1
Cookie-Inspired Title Sequence Remakes
Oreo Markets Its Embossed Cookies with a GoT Trailer Remake
Related Ideas
Nostalgia-Driven Cereal Promotions
Kellogg’s Toy Story 5 Cereal Boxes Reintroduce In-Pack Toys
Customizable Away-From-Home Beverage Platforms
Pepsi Debuts the House of Treats Activation
Pop-Star Coffee Partnerships
Dua Lipa Becomes Nespresso's Global Brand Ambassador
Swedish Candy Pop-Ups
BUBS' Sweeteasy Brings Indulgent Candy Traditions to US Consumers
Movie Brand Snack Collaborations
Feastables Launched Its Super Mario Galaxy Movie Branded Candy
Bakery-Themed Beauty Pop-Ups
Clarins' Sweet Spot Activation Celebrates a Decade of Lip Comfort Oil
Nationwide Soda Campaigns
America250's Coca-Cola Mini Cans Campaign Spotlight All 50 States
Collectible Treat Pop-Ups
The KIND Frozen Bar Enticed Visitors with Free Snacks & Labubus
Summer Fragrance-Inspired Pop-Ups
Maison Margiela Launched a Pop-Up Café in Amsterdam
Experiential Convenience Stores
FamilyMart Announced IP-Centered Store Experiences in Japan
Minimalist Pizza Chain Rebrandings
The Latest Domino's Brand Refresh is Expansive
Luxury Eyewear Pop-Ups
Prada Opens an Immersive Eyewear Boutique at The Grove
Game-Honoring Energy Drink Branding
The Red Bull Tetris Can Celebrates the Game's 40th Anniversary
Licensed Flavor Collaborations
Conagra Blends Celebrity and Brand Partnerships Into Snacks
Next-Gen Jelly Bean Campaigns
Jelly Belly Bean Appétit Entices a New Generation of Fans
Themed Snack Collectibles
Kinder Joy Evolves its Treat-And-Toy Format with Themed Collections
Mobile Cafe Pop-Ups
Coach Introduced a Vibrant Coffee Truck in Gotemba, Japan
Nostalgic Soda-Inspired Suites
Olipop Introduced 'The Time Travel Travel Agency' in Texas
Privileged Cookie Campaigns
Born of Two Icons Positions OREO Creme Egg as a "Nepo Cookie"
Immersive K-Beauty Pop-Ups
TIRTIR Brings Jeju Matcha Skincare to NYC with a Sensory Experience
Fashion-Branded Café Experiences
Vogue Blends Retail with Immersive Hospitality Spaces
Gen Z-Themed Soda Campaigns
Pepsi Relation-Sips Showcase Small Gestures This Valentine's Day
Gamified Condiment Experiences
HEINZ’s Ketchup Blast Turns Meals Interactive
Collectible Fandom Packaging
Spider-Man-Themed Takis Bags Turn Snacks into Fan Collectibles
Limited-Edition Chocolate Launches
Hershey’s Debuts Winter Games Tie-In On TikTok Shop
Branded Apparel Vodka Campaigns
Smirnoff Partners with Aleali May for We Do Game Days
Heritage-Driven Chocolate Branding
The New GODIVA Brand Identity is Launching Now
Festive Snack Packaging Designs
Kellanova Debuts Its Seasonal Assortment of Snacks
Celebrity Coffee Brand Campaigns
Nespresso Launched Its Vertuo World Campaign With Dua Lipa
Pop Culture-Themed Snack Branding
Fan Foods Co. and Poppowls Launch New Licensed Snack Capsule
Retail Advertising Campaigns
IKEA Hides Price Tags to Highlight Material Quality in a New Campaign
Brighton Retail Launch Ads
IKEA Brighton Uses Seagull Splatter Campaign to Win Local Attention
Upgraded Brand Packaging Schemes
Higgidy Launches a New Brand Look Across Multiple Products
Pop Culture Chocolate Products
These New Kinder Products Embrace Collaborations
Branded Holiday Baking Campaigns
Nutella and Hallmark Partnered to Celebrate the Festive Season
Artistic Hip-Hop-Inspired Cereal Campaigns
Froot Loops Launches 'Follow Your Ears'
Clinical K-Beauty Pop-Ups
Rejuran Debuts Science-Led Skincare Through a Sephora LA Activation
Comprehensive Easter-Inspired Collaborations
Peeps' 2026 Spring Collaboration Lineup is Impressive
Beer Brand Campaigns
AB InBev Launched Its 'Cheers to Bars' Campaign for the FIFA World Cup 2026
Consumer-Focused Packaging Strategies
Hershey's Unveils Elevated Packaging at Sweets & Snacks Expo
Condiment Marketing Campaigns
Hellmann’s Launched Its ‘Main Flavour Energy’ Marketing Campaign
Beer Brand Nature Campaigns
Corona Launched Its Living Is Calling With a Tripadvisor Partnership
Grocery-Inspired SPF Pop-Ups
Beauty of Joseon's Morning Moisturizer SPF Grocery is Experiential
Branded Chocolate Easter Eggs
The 2026 Nestlé Easter Products Interpret Classic Chocolate Flavors
Experiential Brand Stores
New Era Creates Interactive Retail Space With Custom Cap Design
Decluttered Ad Campaigns
IKEA Unpackaged Goods Organizes Branded Products into Storage Containers
Gamified Snack Packaging
Hershey’s Released Pokémon Chocolates with 151 Collectible Foil Designs
Soccer-Themed Snack Branding
These Mondelēz Products Get Fans Ready for the World Cup 2026
Heritage Lifestyle Collections
Canadian Tire Releases Hudson’s Bay Stripes into a Summer Lineup
Experimental Beverage Pop-Ups
Nespresso's The Recipe Remix Shares Unusual Flavor Combos
Health-Focused Interactive Pop-Ups
Ancient + Brave Ran the Live Bravely Pop-Up in California
Heritage Grocery Packaging
Bob’s Red Mill Redesigned Its Packaging for Easier Shelf Navigation
Chocolate Chip Cookie-Inspired Billboards
Tate's Bake Shop Debuts an Ambitious Marketing Campaign
Eating Ritual Campaigns
Müller You Know How You Like It Celebrates Unique Snacking Methods
Self-Expression Festival Activations
Barbie Brings Customizable Persona-Building to Coachella
Heritage Beverage Branding
Schweppes Redesign Updates Packaging and Revives the Skittle Bottle
Sensorial Soda Campaigns
Sprite's 'Hurts Real Good With Sprite' Targets Gen Z
Revamped Beverage Marketing Platforms
Sprite Launches the It’s That Fresh Marketing Platform
Mobile Beauty Pop-Ups
Henkel’s göt2b Debuts a Citywide Mobile Beauty Experience
Personalized Fast-Casual Branding
FUSIAN Rebrands Around Customization and Bold Visual Identity
Comprehensive Fast Food Reports
Yum! Brands, Inc. Explores Food Trends Influencing the Industry
Entertainment-Powered Retail Experiences
AT&T Brings Toy Story 5 to Interactive Store Activations
Musician-Led Beverage Campaigns
poppi Tapped Charli xcx and Rachel Sennott for the Super Bowl
Lager Popsicle Initiatives
Beer is Art Taps the Lager Popsicle Concept in Its Campaign
Food Packaging Refreshes
Higgidy Gets New Visual Identity on the Idea of Bursting with Abundance
Burger Ad Campaigns
Burger King’s New Campaign Suggests Even Babies Can’t Resist the Whopper
Anniversary-Celebrating Brand Evolutions
Smoothie King Debuts 'The Best Kind of Delicious'
Nostalgic Candy Beverages
Candy Can and Bubblicious Launch a Bubble Gum-Flavored Soda
Pop-Up Sports Hospitality
Toronto’s FIFA Fan Festival Turns Urban Spaces into Immersive Fan Hubs
Limited-Edition Halloween Treats
Kellanova Brands Debut Exclusive Treats for Halloween
Coordinated Convenience-Focused Promotional Campaigns
7-Eleven Runs Promotions for Two Events
Throwback Grocery Campaigns
Economic Nostalgia Inspired Instacart's Summer Like It’s ‘99
Curated Discovery Stores
The Shelf Spotlights Emerging Food, Drink and Wellness Brands
Experiential Grocery Campaigns
No Name launches a multi-city grocery goss campaign
World Cup Hospitality Experiences
Stella Artois Turns Bars into Immersive FIFA Viewing Locations
Branded Frozen Desserts
Nutella Launches Premium Hazelnut-Cocoa Ice Cream Products
Hometown Athlete Branding
Hershey’s Released Limited-Edition Chocolate Bars for Christian Pulisic
Edgy Holiday Beverage Campaigns
Dutch Bros Coffee Debuts Its New Beverages for the Holiday Period
Game-Themed Beauty Pop-Ups
Benefit Cosmetics' Beneland Shares Playful, Giftable Product Sets
Basketball Film-Inspired Pizza Campaigns
Pizza Hut Debuts Space Jam-Inspired Menu Bundle & Recipes
Chocolate Bar-Inspired Muffins
The Branded Muffins from Nestlé Professional Come in Three Flavors
Ingredient-Driven Chip Branding
The Refreshed Tostitos Branding Focuses on Nutritional Benefits
No-Nonsense Frozen Snack Campaigns
Yasso's Foolproof Freezer Challenges April Fool's Day Pranks
Culture-Driven Product Launches
Church’s Texas Chicken launches Churchie Sauce with a local event
Ice Cream Popsicle Campaigns
Häagen Dazs’ Devoured Campaign Sparks Craving Through Absence
Better-For-You Snack Branding
Unique Snacks Undergoes Another Brand Update
Gamer-Themed Soda Branding
Fanta and Xbox Partnered for Limited-Edition Pack Designs
Legacy-Honoring Ice Cream Branding
The New Graeter’s Ice Cream Branding is Arriving This Holiday
Nordic QSR Campaigns
McDonald's Launches a New Campaign Inspired by its Dedicated Fans
Activity Gear Billboards
Ocean Spray's Reclaim Happy Hour Activation Got Australians Up & Moving
Vibrant Cafeteria-Inspired Campaigns
Lunchtime Becomes a Joyous Time in 'The Lunchables Effect'
Illusory Ice Cream Pop-Ups
Häagen-Dazs Celebrated St. Patrick's Day with an O'Häagen's
Gamified Discount Events
Build-A-Bear Uses Mystery Offers to Drive Engagement
Retailer-Branded Holiday Apparel
7-Eleven's New Seasonal Merchandise is Themed Around Christmas
Oat-Powered Breakfast Products
These New Products from MOMA Foods Come in Five Options
Mystery-Driven Beauty Brands
Enigma Launched with the Philosophy That Beauty Should Be Personal
Interactive Traveling Marketing Initiatives
Heinz Pllayfully Spotlights the Heinz Ketchup Zero
Culture-Driven Snack Strategies
Mondelēz Elevates Oreo With Future-Back Brand Planning
Empowering Cosmetic Campaigns
The Revlon Be Unforgettable Campaign Reinterprets a Brand Tagline
Customized Restaurant Campaign Platforms
OpenTable Has Launched OpenTable Media
Unified Productivity Branding
Google Workspace Introduced a Cohesive Icon Redesign
Bright Brand Identity Updates
Big Hug Becomes a Purpose-Driven Brand with Bold Rebrand by JDO
Limited-Edition Beer Campaigns
San Miguel launches a Limited-Edition Beer Campaign for Summer
Sports-Inspired Beverage Collaborations
Kung Fu Tea and Red Bull Launch Soccer-Themed Bubble Tea
90s-Era Snack Product Campaigns
The Pringles One You Pop Campaign Revives the Tagline for Gen Z
Condiment Portfolio Campaigns
Kraft Heinz Debuts Its United Tastes of America Campaign
Cream Cheese Brand Refresh
Philadelphia Cream Cheese Introduces a New Brand Identity
Sports Advertising Moments
Genius Sports Found Emotional Sports Moments Can Double Ad Recall
Athlete-Branded Outdoor Appliances
Ninja Launched a New Campaign For Upgraded Backyard Cooking
Branded App Takeovers
TikTok Introduces Logo Takeover Ads That Dominate the App’s Opening Screen
Interactive Artisan Coffee Campaigns
The Illy Summer Campaign Will Immerse Consumers
Accessible Design Campaigns
Canva's Really, Really Good Design Transformed a Sandwich Business
Archival Packaging Revivals
Chick-Fil-A Newstalgia Marks an 80th Anniversary Rollout
Greek-Inspired Bakery Packagings
The Daily Greek Packaging Rebranded by A.S. Strategy
Festival Season Refreshment Campaigns
The Capri-Sun Festival Feeling Campaign is Running in the UK
Attention Economy Agencies
VaynerX Launches Tamara Group to Drive Social-First Brand Relevance
Quirky Edible Mascots
The Pop-Tarts Brand Introduces Team Sprinkles and Team Swirls
Mindful Cold Brew Rebrands
Here&Now Repositioned Its Cold Brew as an Antidote to Burnout
RGB-Themed Pop-Up Activations
Hisense Debuted a Pop-Up FIFA Activation at Hudson Yard
Nostalgia-Powered Retail
Zellers Revives a Canadian Favorite With New Ontario Stores
Retail Beverage Experiences
The Paper Store Uses Custom Drink Stations to Boost Engagement
Comforting Cartoon Drink Collaborations
HEYTEA Partners with POP MART’s Twinkle Twinkle IP
Richness-Indicating Popcorn Branding
The Pop Secret Butter Meter Helps Shoppers Make Decisions
Question-Driven Brand Revisions
NPR Turns its Logo Into Question Words
Shoppable Mascot Homes
Pillsbury's Mascot is Inviting Fans into His Modern Doughhouse Revival
Cost-Effective Confectionery Items
World of Sweets Highlights Key Easter Trends Amid Rising Costs
Cherry-Themed Bar Pop-Ups
Phlur and Space NK are Treating London to an Experiential Activation
Summer-Forward Food Billboards
Waitrose Launched its 'Let Your Summer Side Out' Campaign
Consumer Brand Launches
Labor Smart Announced Culturally-Driven Product Collaborations
Local Restaurant Activations
Pepsi Hosts Community Events to Drive Restaurant Discovery
Event-Centric Camping Experiences
Huttopia Hosts World Cup Viewing and Activities at Its Campsites
Franchise Commerce Marketing
poppi Connects Retail Products with Love Island Experiences
Local Shop Portrait Campaigns
Coca-Cola Highlights Bosses Campaign Celebrating 125 Years in UK
Brandless Packaging Campaigns
McDonald’s Tested a Name-Free 'Famous Order' Promotion
Nostalgic Slap Bracelet Giveaway
The Human Bean Gives Slap Bracelets With its 90s-Inspired Drinks
Board Game-Themed Food Promotions
Premier Foods and Hasbro Partnered for an On-Pack Promotion
Purpose-Led Emerging Brands Initiatives
7-Eleven Taps 27 Brands for Its 2026 Brands with Heart™
Minimalist Beer-Eau Labels
Genys Beershine Design Launched By Bold Brands Agency
Expanded Breakfast SKUs
Feel Good Foods Launches Breakfast Line At Target Nationwide
Retail Conversation Marketing Campaigns
Tesco Launches 'Need Anything From Tesco' Platform