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Top 100 Branding Ideas in May

From Nostalgic Branded Pop-Ups to Space-Honoring Beers

— May 26, 2019 — Marketing
These May 2019 branding ideas highlight the creative side of businesses and range from nostalgic branded pop-ups to unique logo redesigns. Regardless of the expansive variety of examples seen in this list, every one was implemented to enhance the consumer experience, or to boost engagement.

Prime examples include the new cans introduced by Red Bull, which were designed to appeal to gamers as it features images of the Gamer Ninja. Moreover, Nutella created limited-edition jars that offer inspiring phrases. These jars promote the brand's Nutella Makes you Happy campaign, which encourages consumers to nominate the person who makes their mornings better.

Other brands are taking advantage of pop culture moments to entice consumers, much like the intricate Oreo Game of Thrones title sequence, in which the cookie brand leveraged the hype surrounding the new season to align its product with something just as exciting.
7.6
Score
Popularity
Activity
Freshness
100
Authentically Produced Feta Cheese
Authentically Produced Feta Cheese
PDO Feta is Now Available to Canadian Consumers
<
99
Cookie-Inspired Title Sequence Remakes
Cookie-Inspired Title Sequence Remakes
Oreo Markets Its Embossed Cookies with a GoT Trailer Remake
<
98
On-the-Go Gluten-Free Snack Bars
On-the-Go Gluten-Free Snack Bars
The Fatherson Bakery 2Go Bars Come in Four Tasty Flavors
<
97
Libation-Flavored Candies
Libation-Flavored Candies
The Jelly Belly Draft Beer Flavor Jelly Beans are Nonalcoholic
<
96
Health-Focused Malt Loafs
Health-Focused Malt Loafs
The Soreen Seeds & More Malt Loaf is Flavorful and Satisfying
<
95
Songstress-Approved Tequilas
Songstress-Approved Tequilas
Próspero Tequila is Supported by Singer Rita Ora
<
94
Versatile Tea-Infused Gins
Versatile Tea-Infused Gins
The Corgi Earl Grey Gin Can be Sipped on its Own or Used in Cocktails
<
93
Conservation-Supporting Cosmetics
Conservation-Supporting Cosmetics
The Schmidt’s Naturals Lily of the Valley Body Wash is Floral
<
92
Oat-Based Frozen Desserts
Oat-Based Frozen Desserts
The Perry’s Oats Cream Comes in Seven Indulgent Flavors
<
91
Refreshing Summer-Ready Spirits
Refreshing Summer-Ready Spirits
Bacardi Lime Boasts Bright Citrus Notes and a Zesty Aroma
<
90
Prepackaged Bakery-Quality Bagels
Prepackaged Bakery-Quality Bagels
The New Warburtons Bagels Come in Plain and Cinnamon & Raisin
<
89
Collaborative Cinematic Wines
Collaborative Cinematic Wines
Nocking Point Wines Created Wednesday Rosé with Jonathan Bennett
<
88
Scrumptious Prepackaged Cheese Branding
Scrumptious Prepackaged Cheese Branding
The New Primula Cheese Tubes Packaging is Recipe-Focused
<
87
Caffeinated Low-Cost Eye Treatments
Caffeinated Low-Cost Eye Treatments
The Ordinary Caffeine Solution 5% + EGCG Reduces Puffiness
<
86
Soap Opera-Style Furniture Ads
Soap Opera-Style Furniture Ads
The Latest IKEA Commercial Pokes Fun at Soap Opera Programming
<
85
Summery Vegan-Friendly Soaps
Summery Vegan-Friendly Soaps
The Thankyou Botanical Earl Grey & Clary Sage Hand Wash is Gentle
<
84
Succulent Vegan Sausages
Succulent Vegan Sausages
The Linda McCartney's Vegetarian Lincolnshire Sausages are Tasty
<
83
Globally-Inspired Frozen Meals
Globally-Inspired Frozen Meals
The New Saffron Road Frozen Entrées are Traditionally Prepared
<
82
Premium Sharing-Friendly Chocolates
Premium Sharing-Friendly Chocolates
The Thorntons Tablets Come in Four Distinct Flavor Variations
<
81
Hemp Oil-Infused Candies
Hemp Oil-Infused Candies
The Restorative Botanicals CBD-Infused Bolder Gummies are Tasty
<
80
Superhero-Branded Sodas
Superhero-Branded Sodas
The Coca-Cola Avengers: Endgame Cans are Limited-Edition
<
79
Eco Aluminum-Saving Cider Cans
Eco Aluminum-Saving Cider Cans
The New Thatchers Cider Cans Have a Reduced Weight
<
78
Language-Based Accessibility-Focused Campaigns
Language-Based Accessibility-Focused Campaigns
Alcon Spotlights Its Multifocal Contact Lenses
<
77
Chorizo-Infused Chicken Pastries
Chorizo-Infused Chicken Pastries
Wall’s Pastry Chicken & Chorizo Thins are an Unexpected Addition
<
76
Multi-Serve QSR Coffee Drinks
Multi-Serve QSR Coffee Drinks
The Prepackaged 40-Ounce McCafe Frappes Come in Caramel and Mocha
<
75
Keto-Approved Chicken Snacks
Keto-Approved Chicken Snacks
The Nick’s Sticks Free-Range Chicken Snack Sticks Come in Two Flavors
<
74
Homebody Food Sauces
Homebody Food Sauces
The Hellmann’s Big Night In Sauces Spices Up Nights at Home with Takeout
<
73
Pretzel Chain Shower Curtains
Pretzel Chain Shower Curtains
Auntie Ann's Released a Fun Shower Curtain for National Pretzel Day
<
72
Grasshopper Excretion Bourbons
Grasshopper Excretion Bourbons
The Lait de Romalea Bourbon is Part of the House of Tamworth Series
<
71
Single-Serve Low-Carb Juices
Single-Serve Low-Carb Juices
The Old Orchard Healthy Balance Juices Contain Just 10 Calories Each
<
70
Springtime Fruit-Infused Cereals
Springtime Fruit-Infused Cereals
The Blueberry Cheerios is Made with Wholesome Ingredients
<
69
Confectionery-Infused Ice Creams
Confectionery-Infused Ice Creams
The New Bahlsen Ice Creams Come in Three Indulgent Options
<
68
Indulgent Frozen Cookie Desserts
Indulgent Frozen Cookie Desserts
The Häagen-Dazs Peanut Butter Ice Cream Cookie Squares are Tasty
<
67
Salty-Sweet Caramelized Bars
Salty-Sweet Caramelized Bars
HERSHEY'S GOLD Bar Mixes Flavors and Textures for the Ultimate Treat
<
66
Meat-Paired Cheese Snacks
Meat-Paired Cheese Snacks
The Jack Link’s Peperami and Cheese Snack Box is Protein-Rich
<
65
Mainstream Vegan Burgers
Mainstream Vegan Burgers
The Garden Gourmet Incredible Burger Contains Soy and Wheat Protein
<
64
Pre-Planned Social Feed Apps
Pre-Planned Social Feed Apps
Preview Allows You to Manage, Design and Pre-Plan Instagram Posts
<
63
Subzero Spirit Contest Packaging
Subzero Spirit Contest Packaging
The Jägermeister Ice Cold Promotional Pack Requires Freezing
<
62
Blended Ketchup Ranch Sauces
Blended Ketchup Ranch Sauces
The Heinz Kranch Sauce is the Fourth Mashup Condiment from the Brand
<
61
Refreshing Citrus Tea Beers
Refreshing Citrus Tea Beers
Bud Light Lemon Tea is Brewed with Zesty Lemon Peels
<
60
Prepackaged Sour Juice Pouches
Prepackaged Sour Juice Pouches
The Kool-Aid Sour Jammers are the First-Ever Sour Drink for Kids
<
59
Celebratory Unicorn-Themed Baked Goods
Celebratory Unicorn-Themed Baked Goods
These Walmart Marketside Desserts Mark National Unicorn Day
<
58
Moon Landing-Honoring Lagers
Moon Landing-Honoring Lagers
The Budweiser Discovery Reserve American Red Lager is Limited-Edition
<
57
Zero-Calorie Tea Refreshments
Zero-Calorie Tea Refreshments
The Peace Tea ZER-OH Pineapple Groove Drink is Sugar-Free
<
56
Two-Ingredient Cold Coffees
Two-Ingredient Cold Coffees
The New Far Side Cold Brew Coffees are Steeped for Over 18 Hours
<
55
Collagen Production-Boosting Supplements
Collagen Production-Boosting Supplements
The Sakara Life Source Super Powder is Protein-Packed
<
54
QSR-Sponsored eSports Competitions
QSR-Sponsored eSports Competitions
Chipotle, DreamHack & ESL Collaborate on the Challenger Series
<
53
Individually Portioned Chocolate Treats
Individually Portioned Chocolate Treats
The Aero Bliss Chocolates will Come in Two Variants
<
52
Gamer-Targeted Energy Drinks
Gamer-Targeted Energy Drinks
Red Bull's Cans of Energy Drinks Feature Images of the Gamer Ninja
<
51
Naturally Decadent Nut Butters
Naturally Decadent Nut Butters
The Pip & Nut Cherry Bakewell Almond Butter is Free of Palm Oil
<
50
Authentic Flavor Sauce Lines
Authentic Flavor Sauce Lines
The New Geeta’s Indian Sauces are Widely Applicable for Recipes
<
49
Prepackaged Non-Dairy Coffees
Prepackaged Non-Dairy Coffees
The Starbucks Bottled Frappuccino with Almond Milk Line is Tasty
<
48
Nitrogen-Infused Canned Cocktails
Nitrogen-Infused Canned Cocktails
The Funkin Nitro Cocktails Can be Easily Brought Anywhere
<
47
Limited-Edition Summertime Vodkas
Limited-Edition Summertime Vodkas
The Ciroc Summer Watermelon is Made Using Fine French Grapes
<
46
Single-Flavor Baby Foods
Single-Flavor Baby Foods
The Cow & Gate First Spoons Baby Foods are Made with Steam-Cooked Veggies
<
45
Vitamin-Rich Zero-Sugar Juices
Vitamin-Rich Zero-Sugar Juices
Tampico ZERO Juices Come in Two Tangy Flavor Options
<
44
Caffeinated Skin-Stimulating Scrubs
Caffeinated Skin-Stimulating Scrubs
Frank Body Original Coffee Scrub Tackles Breakouts and More
<
43
Derby-Celebrating Ice Creams
Derby-Celebrating Ice Creams
The Graeter's Brown Butter Bourbon Pecan Ice Cream is Indulgent
<
42
Recycled Plastic Condiment Packaging
Recycled Plastic Condiment Packaging
Hellmann's Packaging will be 100% Recycled by 2020
<
41
Savory Pre-Shelled Pistachio Snacks
Savory Pre-Shelled Pistachio Snacks
The Setton Farms Seasoned Pistachio Kernels are Flavorful
<
40
High-End Alcohol Alternative Refreshments
High-End Alcohol Alternative Refreshments
The New Shloer Spritzed and Pressed Drinks are Tasty
<
39
Mid-Week Occasion Beers
Mid-Week Occasion Beers
The Camden Town Brewery Week Nite Lager Has a 3% ABV
<
38
Individual Serving Pickle Snacks
Individual Serving Pickle Snacks
The McClure's Lil’ Pickle Snack Packs are Non-GMO
<
37
Exotic Travel Retail Gins
Exotic Travel Retail Gins
The Eden Mill Passionfruit & Coconut Gin is a World Duty Free Exclusive
<
36
Concentration-Enhancing CBD Oils
Concentration-Enhancing CBD Oils
The MINERAL FOCUS Oil Helps with Alertness and Mood
<
35
Galaxy-Themed Cola Bottles
Galaxy-Themed Cola Bottles
Coca-Cola's New Galactic Bottles are a Nod to Star Wars
<
34
eCommerce Energy Drinks
eCommerce Energy Drinks
The Solimo Silver Energy Drink from Amazon Contains Just 10 Calories
<
33
Masculine Anti-Aging Cosmetics
Masculine Anti-Aging Cosmetics
Patrick's Skincare FS1 Face Scrub and FW1 Face Wash are 100% vegan
<
32
Anime Character-Themed Coffees
Anime Character-Themed Coffees
7-Eleven's Hi-Hat Mocha Celebrates the Release of Detective Pikachu
<
31
Street Party-Inspired Malt Beverages
Street Party-Inspired Malt Beverages
Smirnoff Ice's Limited-Edition Range Celebrates Latin America
<
30
Low-Calorie Seltzer Cocktails
Low-Calorie Seltzer Cocktails
The Pacer Low Proof Seltzers Contain an ABV of 2%
<
29
eSports-Inspired Gaming Apparel
eSports-Inspired Gaming Apparel
Her Universe Debuts Overwatch and World of Warcraft Collaborations
<
28
Healthy Classic Candy-Inspired Sweets
Healthy Classic Candy-Inspired Sweets
New SmartSweets Peach Rings Contain 28 Grams of Fiber
<
27
90s Cartoon Soda Branding
90s Cartoon Soda Branding
The 7UP Free Packaging Includes the Iconic Fido Dido Character
<
26
Ambiguous Series Finale Posters
Ambiguous Series Finale Posters
Game of Thrones Teases Fans with a Visual of Snow-Covered Bodies
<
25
Appreciative Jar Packaging
Appreciative Jar Packaging
Nutella Created Limited-Edition Jars for People Who Make Mornings Happy
<
24
Co-Branded eSports Fan Apparel
Co-Branded eSports Fan Apparel
OpTic Gaming and Champion Join Forces on an Exclusive eSports Line
<
23
Fortified Meal Replacement Snacks
Fortified Meal Replacement Snacks
Soylent Squares are 100 Calories and Packed with Nutrients
<
22
Medicinal Herb Refreshments
Medicinal Herb Refreshments
No1 Rosemary Water Comes in Still or Sparkling Varieties
<
21
Reduced Plastic Snack Packaging
Reduced Plastic Snack Packaging
Kettle Brand Chips will Now be Packaged with 43% Less Plastic
<
20
Fruit Slice-Infused Snack Chips
Fruit Slice-Infused Snack Chips
The New Kettle Chips Range Includes Fruit and Veggie Slices
<
19
Nostalgic VHS Pop-Up Experiences
Nostalgic VHS Pop-Up Experiences
Marvel Studio's 'Stanley Video' is a Scavenger-Based Film Pop-Up
<
18
Guilt-Free Canned Cocktails
Guilt-Free Canned Cocktails
The New Cape Line Canned Sparkling Cocktails are Refreshing
<
17
Biodegradable Beer Can Packaging
Biodegradable Beer Can Packaging
The New Recyclable Guinness Beer Packs will Roll Out in 2020
<
16
Artistically Packaged Preserves
Artistically Packaged Preserves
The New Duerr’s Jams and Marmalades are Vibrantly Branded
<
15
Superhero-Themed QSR Posters
Superhero-Themed QSR Posters
Jollibee Debuts an Avenger-Inspired Poster Ahead of Film Release
<
14
Entertaining Pop-Up eSports Bars
Entertaining Pop-Up eSports Bars
Drink Company Collaborates with Events DC on a Summer Initiative
<
13
Fruity Infused Spirit Drinks
Fruity Infused Spirit Drinks
Smirnoff Infusions Come in Two Artisan-Inspired Flavors
<
12
Reimagined Fantasy Show Artworks
Reimagined Fantasy Show Artworks
HBO Launches an Initiative That Boasts Game of Thrones Artwork
<
11
Consent-Focused Condom Packaging
Consent-Focused Condom Packaging
Tulipán's Free Condoms Can Only Be Open by Two People
<
10
Esports-Centric Pop-Up Fan Events
Esports-Centric Pop-Up Fan Events
Mastercard Delivers a League of Legends Experience to Players
<
9
Elevated Smoking Accessories
Elevated Smoking Accessories
POUNDS' Branding and Packaging Avoids Common Cliches
<
8
Pharmaceutical Cannabis Product Packaging
Pharmaceutical Cannabis Product Packaging
Sensi Products is Rolling Out New Sensi Chew Packaging
<
7
Intricate Auto-Inspired Lamps
Intricate Auto-Inspired Lamps
Bernhard Dessecker's Design for Moooi is Incredibly Striking
<
6
Artisan-Inspired Ice Cream Cones
Artisan-Inspired Ice Cream Cones
The 'CookECones' and 'PretzLcones' are Indulgent
<
5
Design-Forward Cannabis Retailers
Design-Forward Cannabis Retailers
The Hunny Pot in Toronto is Upscale, Slick and Approachable
<
4
Pop-Up Artist Collaborations
Pop-Up Artist Collaborations
Nike Commissions Greg Mike for Its Art of SNKRS Series in Atlanta
<
3
Company Sustainability Commitments
Company Sustainability Commitments
McCormick Plans to Have 100% Recyclable Packaging by 2025
<
2
Streetwear-Inspired Rustic Cafes
Streetwear-Inspired Rustic Cafes
Sawada Coffee NYC Mixes Coffee Culture & Contemporary Streetwear
<
1
Youthful Lifestyle Teas
Youthful Lifestyle Teas
OFFBLAK Targets Millennials and Gen Z with Its Modern Tea Brand
<