Category
Lifestyle
Assisted Choices
Trend cluster
Category
Upleveled
Glass
The already sustainable nature of glass packaging is enhanced.
5.6
Trend score
Trend
What is the Upleveled Glass trend?
Upleveled Glass: Understanding that they’re already the more sustainable packaging alternatives, glass packaging brands are nonetheless prioritizing more sustainable production as eco-friendly packaging alternatives become more of a priority for consumers. Brands in this space are predominantly creating bottles that reduce carbon emissions or are made from recycled materials.
Insight
The consumer insight behind the Upleveled Glass trend
Consumers’ shopping habits as of late have depended heavily on ecommerce, where the overuse and waste of packaging is rampant. Feeling the guilt related to consuming in this way due to its impact on the environment, some consumers are opting to explore brands that prioritize efficiency and environmental protection.
Trend themes
Themes within the Upleveled Glass trend
Three behaviours holding the trend together01
Sustainable Glass Packaging
Glass packaging brands are prioritizing more sustainable production as eco-friendly packaging alternatives become more of a priority for consumers.
02
Emission-Cutting Glass Production
Manufacturers are investing in new technologies that aim to cut CO2 emissions during the glass production process.
03
Innovative Glass Packaging Designs
Companies are creating unique and innovative glass packaging designs that are both functional and sustainable.
Industry implications
What the Upleveled Glass trend means for industry
Where the trend changes the playbookFor
Packaging Industry
The packaging industry can benefit from investing in new technologies that reduce CO2 emissions during the production process.
For
Food and Beverage Industry
The food and beverage industry can meet consumer preferences for eco-friendly and sustainable packaging by utilizing glass packaging options.
For
Retail Industry
The retail industry can appeal to customers who prioritize environmental protection by offering sustainable and innovative glass packaging options for their products.
Workshop question
How is your brand prioritizing environmentally friendly production?
Trend signals
Trend signals for Upleveled Glass
Trend score 5.6 out of 10, from popularity 81%, activity 75%, freshness 11%.
Popularity81%
Activity75%
Freshness11%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Upleveled Glass trend
9 featured examples from Sep 9, 2020 to Feb 25, 2022CategoryEco
Unique Upcycled Serving Trays
Every ‘Recycled Wine Bottle Appetizer Tray’ is One-of-a-Kind
Businesses in the Home Decor industry can incorporate upcycling practices to appeal to eco-conscious consumers and differentiate themselves from competitors.
CategoryArt & Design
Safety-Focused Glass Packaging
Verescence and What Matters Launch 100% Recyclable Bottles
The glass manufacturing industry can seize the opportunity to innovate with safety-focused packaging designs that address consumer concerns.
CategoryArt & Design
Sustainable Glass Packaging Platforms
The Close the Glass Loop Platform Aims to Improve Recycling
The increased focus on glass recycling and collection creates opportunities for disruptive innovations in waste management technologies and processes.
CategoryEco
Carbon-Free Glass Bottles
Steklarna Hrastnik Produces "the World’s Most Sustainable Glass Bottle"
The glass manufacturing industry can invest in green hydrogen production and carbon-free bottle production to align with sustainable practices and reduce carbon emissions.
CategoryEco
Shatter-Resistant Glass Bottles
onlywater Has Launched with a Sleek and Simple Reusable Bottle
There's an opportunity for beverage companies to provide a more sustainable option for their bottled products.
CategoryArt & Design
Climate-Neutral Wine Bottles
The Wiegand-Glas Ecobottle is Made from 93% Recycled Glass
The wine and beverage industry can adopt climate-neutral packaging to appeal to consumers who value sustainability and eco-friendliness.
CategoryArt & Design
Emission-Cutting Glass Production
The 'Furnace of the Future' Aims to Cut Co2 Emissions by 50%
Glass manufacturers can leverage hybrid oxy-fuel furnaces and renewable electricity to reduce emissions and meet growing demand for sustainable packaging alternatives.
CategoryLifestyle
Self-Cleaning Glass Bottles
Heinz?Glas & Weilburger Developed an Antibacterial Coating
Integrating self-cleaning glass bottles with antibacterial coating in the food and beverage industry could help maintain food safety while reducing environmental waste from single…
CategoryArt & Design
Carbon-Efficient Gin Packaging
Croxsons’ Glass Packaging for Eden Mill's Love Gin is Eco-Friendly
Opportunity for alcoholic beverage brands to explore sustainable packaging solutions for their products.
