Brands are leveraging spent grain as a sustainable alternative material
Trend - Single-use plastic is an environmental concern for many consumers, and companies are experimenting with sustainable materials such as spent grain to accommodate this. Packaging and design utilizing the leftover material from breweries is a method of constructing plastic alternatives that are better for the environment.
Insight - As the negative impacts of climate change become evident, consumers are more conscious of their purchase decisions and how it affects the world at a larger scale. They find sustainable practices that can blend into their existing routine. This leads them to favor brands that leverage unconventional materials to perform sustainable practices through different production streams.
Insight - As the negative impacts of climate change become evident, consumers are more conscious of their purchase decisions and how it affects the world at a larger scale. They find sustainable practices that can blend into their existing routine. This leads them to favor brands that leverage unconventional materials to perform sustainable practices through different production streams.
Workshop Question - How can your company practice sustainability in different aspects of the business?
Trend Themes
-
Sustainable Materials — Companies are leveraging unconventional, sustainable materials such as spent grain to cater to the environmentally conscious consumer.
-
Circular Economy — Using waste byproducts like spent grain allows for companies to practice closed-loop manufacturing and implement circular economy principles.
-
Bio-based Packaging — Bio-based packaging solutions that use spent grain and other materials offer a sustainable alternative to single-use plastic packaging.
Industry Implications
-
Food & Beverage — The food and beverage industry can pivot to more sustainable practices by leveraging waste byproducts like spent grain to create new products and packaging solutions.
-
Packaging — As single-use plastic becomes a concern for consumers, companies in the packaging industry can explore bio-based packaging solutions using unconventional materials like spent grain.
-
Furniture Design — Leftover materials like spent grain can be utilized in furniture design, offering a sustainable and eco-friendly alternative to traditional materials.
