Spent Grain-Crafted Stools

Mater Launches the Mask Stool Made from Leftover Grain from Beer

Mater designs a stool from unconventional materials -- it is entitled the 'Mask Stool' and draws materials from Carlsberg, the beer production company. The design brand showcases the piece at the Danish design festival, '3 Days of Design.'

The stool is adjustable in terms of its height and is crafted using the brand's own sustainable design technology in collaboration with the University of Copenhagen and the Danish Technological Institute. The material blends fiber-based variables with plastic waste. The spent grain leftover form the beer production at Carlsberg is dried and blended with plastic to create a mixture that can be molded to furniture. Spent grain is called 'mask' in Danish, which is what inspired the name of the high stool.

Image Credit: Mater

Sustainable Furniture Design
Opportunity to explore new ways of using unconventional materials for furniture production, creating eco-friendly products and reducing waste.
Circular Economy
Opportunity to create a closed-loop system that turns waste into raw materials for new products, promoting sustainability and reducing environmental impact.
Collaborative Innovation
Opportunity to partner with universities and research institutes to develop new technologies and processes for sustainable production, design, and materials.

Industries Being Reshaped

Furniture
Opportunity to disrupt the furniture industry by introducing sustainable materials and production methods, offering eco-friendly options to consumers.
Beverage
Opportunity to reduce waste and environmental impact by partnering with furniture designers to repurpose spent grains from beer production into functional and stylish products.
Design
Opportunity to drive innovation in sustainable design by collaborating with universities and research institutions to develop new processes and materials while reducing waste in the production process.
SCORE
3.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 55%
Activity 42%
Freshness 9%