This list of 2020 pet trends highlights some of the ways animal-related industries catered to pet owners in the midst of a pandemic. While 2020 was a hard year for most humans, pets were thriving. An increased amount of bonding time from the home-bound owner, created a desire to spoil one's furry friend more than usual.
We all needed some escapism this year, prompting Spotify to launch a pet playlist initiative aimed at soothing one's four-legged companion with sound. Spotify users could take a short quiz detailing their pet's personality, resulting in a curated, personalized pet playlist. Other innovations include a WiFi-enabled cat feeder that's perfect for the more forgetful owner. This item provides the cat with more autonomy while keeping meals perfectly portioned. The device can be controlled via one's smartphone.
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
