The Roll Mate is a new product that's currently being funded on Kickstarter, which was created by dog owners who were tired of dealing with the mess that's associated with wet dog food products.
Their solution is a large pill-shaped plastic container, which keeps food safely sealed and stored, without having to worry about it dripping or leaking in the fridge. The storage system also hides any smell, ensuring that consumers don't have to worry about exposing their own food to their furry friend's dinner.
The Roll Mate comes with a specially shaped scoop called The Paw, which fits along the sides of the container perfectly and allows consumers to dish out the perfect serving size without getting their hands or utensils dirty in the process.
Image Credit: Rolle Mate
What's Driving This Trend
- Mess-free Storage Solutions
- There are opportunities for disruptive innovation in creating more specialized and efficient storage solutions for various products, inspired by the Roll Mate for dog food.
- Odor Control Technology
- The development of innovative odor control technologies can provide disruptive solutions for various industries, such as food storage, waste management, and more.
- Convenient Meal Portions
- Opportunities lie in creating convenient and mess-free portioning systems for a range of products, similar to the Roll Mate's specially shaped scoop.
Who This Affects Most
- Pet Care
- The pet care industry can benefit from the development of mess-free and easy-to-use storage solutions for wet pet food products, like the Roll Mate.
- Food Storage
- The food storage industry can explore disruptive innovation in creating leak-proof and odor-controlling containers, inspired by the Roll Mate's design.
- Kitchenware
- In the kitchenware industry, there is a potential for disruptive innovation in the development of specialized scoops and portioning systems inspired by the Roll Mate's Paw scoop.
