Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes, Workshops & Webinars
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our 3-Day Toronto event.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Innovation Events
Explore our 2020 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.
SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,870 more

Plus-Size Wellness

Plus-size forms of fitness espouse body positivity

Implications - Plus-size activewear or fitness campaigns change the conversation around health: fitness is no longer about weight loss, but instead about strength and wellness. This re-framing is crucial, as it welcomes plus-size consumers into a sphere that they have been notoriously excluded or otherwise shamed for joining. This ethos of body positivity resonates with younger consumers, who pride themselves on being both inclusive and compassionate.
Workshop Question - How can your brand sell its offerings in a more well-rounded, comprehensive way?
4.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 32 Examples:
151,089 Total Clicks
Date Range:
Jun 15 — Jan 16
Trending:
Warm
Consumer Insight Topics:

Featured Examples

Related Trend Reports & Custom Market Research

Related Examples

Wireless Performance Headsets
Wireless Performance Headsets
At CES 2016, Samson Unveiled the AirLine 88 Headset for Performers
Designer Yoga Apparel
Designer Yoga Apparel
Kate Spade and Beyond Yoga Collaborated for a Stylish Athleisure Collection
Charitable Cork Yoga Mats
Charitable Cork Yoga Mats
These Sustainable Yoga Mats Help Support Vulnerable Women in India
Children's Yoga Studios
Children's Yoga Studios
Toronto's Elafun Studio Hosts Yoga Classes for Kids and Teens
play_circle_filled Upcycled Wetsuit Yoga Mats
Upcycled Wetsuit Yoga Mats
Suga Keeps Old Wetsuits Out of Landfills by Turning Them into Yoga Mats
Legendary Meditation Retreats
Legendary Meditation Retreats
The Ashram That Hosted the Beatles in India is Opening to the Public
High-Performance Yoga Apparel
High-Performance Yoga Apparel
Manduka is Releasing Yoga Clothing for Men and Women
Egg-Shaped Yoga Blocks
Egg-Shaped Yoga Blocks
Three Minute Egg's Yoga Props Feature a Soft Ergonomic Shape
Gamified Yoga Mats
Gamified Yoga Mats
This Kids Yoga Mat Turns the Fitness Activity into a Stretching Game
Body Positive Activewear
Body Positive Activewear
This New Clothing Line Encourages Women to Be Active at Any Size
Resistance Exercise Apparel
Resistance Exercise Apparel
The 'RXACTIVE' Has Built-In Resistance to Help Tone Muscles Fast
Luxe Activewear Collections
Luxe Activewear Collections
Tory Burch's Feminine Sportswear Line Blends Style with Comfort
Moving Thread Billboards
Moving Thread Billboards
This Machine Recreates Instagram Photos Using Seven Miles of Thread
Superhero-Inspired Activewear
Superhero-Inspired Activewear
This New Line of Performance Clothing Empowers Women
play_circle_filled Bold Bohemian Activewear
Bold Bohemian Activewear
The New Activewear Line from Mara Hoffman Features Bold Colors and Prints
Pose-Perfecting Yoga Mats
Pose-Perfecting Yoga Mats
The 'Atmananda Yoga Mat' is an Exercise Tool for Improving Alignment
Body-Positive Cartoons
Body-Positive Cartoons
Teenager Mikhaila Nodel Promotes Body Positivity with Her Cosmic Cartoons
Body Positive Food Blogs
Body Positive Food Blogs
Fat Girl Food Squad is a Blog Community United by Food and Feminism
Versatile Plus Size Activewear
Versatile Plus Size Activewear
Lane Bryant Livi Active Features Casual and Performance Pieces
Body Positive Campaigns
Body Positive Campaigns
Modeled by Employees, ModCloth's Swimsuits Promote a Positive Body Image
Bohemian Yoga Mat Gear
Bohemian Yoga Mat Gear
These Magic Carpet Yoga Mats From Rodale's Boast a Vibrant Print
Boundary-Crossing Photography
Boundary-Crossing Photography
Allaire Bartel's Thought-Provoking Photo Series is on Oppression
Vibrantly Patterned Activewear
Vibrantly Patterned Activewear
The Fabletics Spring Collection Motivates Women Through Bold Style
Chromatic Couture Editorials
Chromatic Couture Editorials
Design Scene's Highlights Image Series Features Vibrant Fashions
Pint-Sized Organic Activewear
Pint-Sized Organic Activewear
These Organic Baby Pants Boast Artful Textile Patterns
Panty-Free Yoga Pants
Panty-Free Yoga Pants
The Dear Kate Yoga Pants Let You Leave the Undies at Home
World-Changing Gum
World-Changing Gum
The Sugar-Free Chewing Gum From Project 7 Benefits Seven Different Causes
Off-Duty Model Blogs
Off-Duty Model Blogs
Fashion Toast by Rumi Neely Catalogs a Model's Relaxed Personal Style
Wool-Infused Activewear
Wool-Infused Activewear
The Vie Active Urban Warrior Collection Incorporates Atypical Fabrics
Hip-Hop Icon Streetwear
Hip-Hop Icon Streetwear
Forever 21's Rap Statement Tees Celebrate The Genre's Music Icons
Empowering Feminism Posters
Empowering Feminism Posters
This Body Positive Illustration Series Inspires Women to Be Themselves
Diversified Body Positive Campaigns
Diversified Body Positive Campaigns
The Debenhams High Summer Look Book Forgoes Traditional Models