Parent Routine

Brands offer products and services that prioritize parenting and health in tandem

Implications - Brands are now accommodating a new generation of parents that often prioritizes personal health and pre-pregnancy routines, alongside their new responsibilities as parents. This reactive shift recognizes the importance of multifunctionality in convenience, as it takes a "two birds one stone" approach to parenting while maintaining health.

Workshop Question - How can your brand better accommodate the need for multifunctionality?
SCORE 6.7
Popularity
Activity
Freshness
Megatrends
Patterns
314,032 Total Clicks
May 17 - Sep 18
This Quarter and Warm
Featured Examples
Muscle-Building Strollers - This Innovative Stroller Helps New Parents Maintain Exercise Regimes
SCORE 7.8
This Year and Hot 1,770 Clicks Pub: Jan 11, 18
Muscle-Building Strollers
This Innovative Stroller Helps New Parents Maintain Exercise Regimes
An innovator by the name of Pier Paolo Visconti has gone ahead and developed an extraordinarily innovative stroller that is designed to make it possible for new parents to continue their exercise... [More]
Active Baby Carriers - LÍLLÉbaby Created a Baby Carrier for Active and Adventurous Families
SCORE 6.4
This Quarter and Warm 441 Clicks Pub: Sep 20, 18
Active Baby Carriers
LÍLLÉbaby Created a Baby Carrier for Active and Adventurous Families
LÍLLÉbaby launched a new line of baby carriers with enhanced babywearing technology that is designed to provide the utmost comfort for active, adventurous families. As part of the Active Series,... [More]
Ergonomic Multi-Position Baby Carriers - The líllébaby 'COMPLETE' Carrier Works in Six Positions
SCORE 5.2
This Year and Warm 726 Clicks Pub: Mar 10, 18
Ergonomic Multi-Position Baby Carriers
The líllébaby 'COMPLETE' Carrier Works in Six Positions
The líllébaby ‘COMPLETE’ baby carrier comes as an efficient accessory for new parents to utilize when looking for an ergonomic way to keep their child close by. Offering six different... [More]
Adaptive Cyclist Stroller Trailers - The Thule Chariot Cross Trailer Changes for Different Needs
SCORE 3.6
Mild 570 Clicks Pub: May 29, 17
Adaptive Cyclist Stroller Trailers
The Thule Chariot Cross Trailer Changes for Different Needs
Active parents who want to bring their little ones with them when they head outside for some exercise can make use of the Thule Chariot Cross trailer in order to do so. The trailer is designed as a... [More]
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