Trend cluster
Category

Smartphone
Superstores

Technology relieves time-pressed grocery shoppers.

Robotic Grocery GofersGrocery Store GPS GuidesSmartphone SuperstoresGrocery-Bagging RobotsGamer Grocery Apps

Trend

What is the Smartphone Superstores trend?

Smartphone Superstores: Consumers today crave convenience—especially if it’s in regards to a time-demanding activity like grocery shopping. Thanks to technology, however, this often dreaded weekly chore is becoming less of a chore and more of a minor nuisance. Tech tools that make it quicker and more convenient to shop for groceries are gaining ground, elevating the traditional food store into a technological playground filled with helpful gadgets, apps, services and even robotics.

Trend themes

Themes within the Smartphone Superstores trend

Three behaviours holding the trend together
01

Tech Tools for Grocery Shopping

The rise of technology that makes grocery shopping quicker and more convenient is gaining ground, elevating traditional stores with gadgets, apps, services, and even robotics.

02

Indoor GPS Systems

The introduction of indoor GPS systems like the Meijer Find-It app aids first-time customers and revolutionizes grocery shopping by helping shoppers locate items with ease.

03

Robotic Assistance in Grocery Shopping

Robots have been developed to complete mundane tasks in grocery shopping, such as scanning and bagging your groceries, to make it more efficient for busy consumers.

Industry implications

What the Smartphone Superstores trend means for industry

Where the trend changes the playbook
For

Retail Industry

The retail industry can benefit by adopting technological advancements to improve customer experience while shopping for grocery items in their stores.

For

Robotics Industry

The robotics industry can thrive by innovating more robots that ease the burden of everyday activities, such as grocery shopping, by assisting consumers in completing mundane tasks.

For

Review and Rating Industry

Niche websites and platforms like Consmr can see success by providing a forum for users to share reviews and ratings of specific grocery items, thus empowering its users to make better-educated decisions.

Trend signals

Trend signals for Smartphone Superstores

Trend score 3.9 out of 10, from popularity 70%, activity 40%, freshness 8%.

Popularity70%
Activity40%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific

Evidence

Examples of the Smartphone Superstores trend

6 featured examples from Aug 30, 2010 to Jun 24, 2011