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Branded Graffiti

Street artists join forces with brands for an ironic twist on fashion

Implications - Graffiti used to be a form of self-expression and commentary; now, it may be a commercial force to be reckoned with. Recognizing the cultural phenomenon of graffiti, major brands—especially footwear brands—are collaborating with popular and infamous street artists on designs, providing customers with items that speak to rebellion, individualism and expression. The purpose of graffiti may never have been to sell products, but that is exactly what it’s doing.
SCORE 3.8
Popularity
Activity
Freshness
Megatrends
Patterns
690,683 Total Clicks
Jul 10 - Jun 11
Warm
Art & DesignFashionMarketingGraffitiBrandingShoes
Featured Examples
Neo-Impressionist Sneakers - The Basquiat Reebok Pump Omni Lite Features Scribbled Details
SCORE 5.3
Warm 9,905 Clicks Pub: Jul 12, 10
Neo-Impressionist Sneakers
The Basquiat Reebok Pump Omni Lite Features Scribbled Details
Reebok has dropped another pair of Basquiat-inspired kicks. The artwork of the legendary graffiti-artist-turned-neo-impressionist-sensation has spawned the Basquiat Reebok Pump Omni Lite and they look… [More]
Graffiti Artist Kicks - The Stash & Sebago Beacon Boot Spring
SCORE 3.9
Mild 5,069 Clicks Pub: Jan 18, 11
Graffiti Artist Kicks
The Stash & Sebago Beacon Boot Spring 2011
Graffiti artist Stash has hooked up with Sebago to put his own unique touch on the Beacon Boot. The Stash Sebago & Beacon Boot is designed with a paint-splashed upper panel, paying tribute to Stash's graffiti… [More]
Street Art Shoe Branding - Adam Haynes Brings Fantastical Urban Illustrations to Sneakers
SCORE 3.3
Mild 7,770 Clicks Pub: Jun 13, 11
Street Art Shoe Branding
Adam Haynes Brings Fantastical Urban Illustrations to Sneakers
Sneaker culture is synonymous with the urban, and it's not uncommon to see street art in shoe advertisements, but Adam Haynes brings a certain creativity to the concept that is uncommon. I mean, have you… [More]
Street Art Fashion - The Levi's x MOCA Trucker Jackets Feature Wicked Graffiti Styles
SCORE 3.1
Mild 11,823 Clicks Pub: Apr 17, 11
Street Art Fashion
The Levi's x MOCA Trucker Jackets Feature Wicked Graffiti Styles
The Levi’s x MOCA Trucker Jackets were created to commemorate the Levi’s Film Workshop that is taking place at The Museum of Contemporary Art, Los Angeles (MOCA) as part of the Art in the Streets exhibit… [More]
Graffiti Street Style Collections - The 6.0 Just Do It Nike Artist Collection Boasts City Style
SCORE 3.3
Mild 7,194 Clicks Pub: Jun 10, 11
Graffiti Street Style Collections
The 6.0 Just Do It Nike Artist Collection Boasts City Style
The new Nike Artist Collection for 6.0 'Just Do It' creatively features a variety of shoes and t-shirts that were designed in collaboration with four artists including Jonathan Gray, Brent Rollins, Ben… [More]
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