Trend cluster
Category

Ecotels

Green accommodations appeal to environmentally conscious travelers.

Idyllic Eco ChaletsCellular MegastructuresExtravagant Eco-EscapesStylish Sustainable ResortsUltra Sustainable Hotels

Trend

What is the Ecotels trend?

Ecotels: For green-minded consumers, being on vacation doesn’t mean a break from eco-friendly living. Luckily, they have a number of green accommodations to choose from, both luxurious and otherwise. From extravagant eco resorts to more affordable sustainable lodging, hotels around the world are getting green makeovers, grabbing the attention of travelers who want to do their part while kicking back.

Trend themes

Themes within the Ecotels trend

Three behaviours holding the trend together
01

Eco-friendly architecture

Architectural companies can appeal to green demographics by designing eco-friendly living options.

02

Sustainable hospitality

Hotels and resorts can embrace sustainable practices to reduce their carbon footprints and appeal to eco-conscious travelers.

03

Natural integration

Architecture can be designed to integrate organically with the natural environment, bringing nature indoors.

Industry implications

What the Ecotels trend means for industry

Where the trend changes the playbook
For

Architecture

Architectural companies can appeal to green demographics by designing eco-friendly living options and integrating natural elements in their projects.

For

Hospitality

Hotels and resorts can embrace sustainable practices to reduce their carbon footprints and appeal to eco-conscious travelers.

For

Tourism

Eco-friendly tourism is a growing trend that offers unique experiences to travelers while promoting sustainability and environmental protection.

Trend signals

Trend signals for Ecotels

Trend score 5.0 out of 10, from popularity 62%, activity 80%, freshness 8%.

Popularity62%
Activity80%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer
Market
North America
Europe

Evidence

Examples of the Ecotels trend

7 featured examples from Jan 8 to Jun 23, 2011
Idyllic Eco Chalets
CategoryEco

Idyllic Eco Chalets

Cedar Haven is an Unbelievable Paradise Retreat

The construction industry has an opportunity to embrace sustainable practices and incorporate reclaimed materials, inspired by the success of Cedar Haven.

Cellular Megastructures
CategoryEco

Cellular Megastructures

The Beijing National Hotel Breeds Natural Life Within

The use of indoor rainforests in hotel design is disrupting the traditional guest experience.

Extravagant Eco-Escapes
CategoryEco

Extravagant Eco-Escapes

The Matali Crasset Dar'Hi is a Multicolored Luxurious Tunisian Getaway

Disruptive innovation opportunity: Integrate sustainable practices and design-centric approaches into the hospitality industry to attract eco-conscious travelers.

Stylish Sustainable Resorts
CategoryEco

Stylish Sustainable Resorts

The Home Hotel in Buenos Aires is a Pioneer in Eco Hospitality

The Home Hotel in Buenos Aires sets an example for the hospitality industry by integrating sustainable practices, energy efficiency, and waste reduction.

Ultra Sustainable Hotels
CategoryEco

Ultra Sustainable Hotels

Wolgan Valley Resort is the World's First CarboNZero Certified Hotel

Hotels and resorts can leverage sustainable practices to attract environmentally conscious travelers.

Eco-Friendly Pod Hotels (UPDATE)
CategoryEco

Eco-Friendly Pod Hotels (UPDATE)

The Whitepod Hotel is Igloo-Chic and Environmentally Friendly

Architectural companies can capitalize on the growing demand for eco-friendly structures by designing sustainable living options.

Eco Sanctuary Resorts
CategoryEco

Eco Sanctuary Resorts

The Pestana Troia Resort is Scenic and Green

Hospitality industry can explore the development of more eco-friendly and low-density resorts to cater to the rising demand for sustainable tourism.