AR Unboxing

The act of "unboxing" something is made more interesting with augmented reality

Implications - The process of unpacking a delivery isn't typically an interesting one, and so brands are aiming to create more interactive unboxing experiences with the help of augmented reality. By gamifiying this process, brands are looking to prioritize the enhancement of customer experience, even after the path-to-purchase and delivery.

Workshop Question - How could your brand enhance customer experience even after the purchase and delivery of its product/service?
SCORE 7.6
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55,800 Total Clicks
Mar 18 - Feb 19
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Featured Examples
AR Unboxing Experiences - adidas' Deerupt Sneaker Can Be Discovered Online with a Virtual Reveal
SCORE 7.7
This Year and Hot 2,274 Clicks Pub: Apr 10, 18
AR Unboxing Experiences
adidas' Deerupt Sneaker Can Be Discovered Online with a Virtual Reveal
To give its fans a sneak peek at the all-new adidas Deerupt sneaker style, adidas created an augmented reality unboxing experience that unfolds on one’s desktop or mobile browser without the... [More]
Gamified Pizza Boxes - This Scannable Pizza Hut Box Shares an Augmented Reality Beanbag Game
SCORE 7.2
This Year and Warm 1,006 Clicks Pub: Sep 5, 18
Gamified Pizza Boxes
This Scannable Pizza Hut Box Shares an Augmented Reality Beanbag Game
The NFL has now teamed up with Pizza Hut for a special Pizza Hut box to entertain football fans with an engaging augmented reality game. The specially marked pizza boxes may be scanned with the... [More]
Playful Cardboard-Repurposing Apps - IKEA Toybox Uses AR to Bring Used Cardboard Boxes to Life
SCORE 7.3
This Year and Warm 868 Clicks Pub: Jun 25, 18
Playful Cardboard-Repurposing Apps
IKEA Toybox Uses AR to Bring Used Cardboard Boxes to Life
Time and time again, parents find themselves discovering that kids love putting their imagination to work when it comes to playing with something as simple as a cardboard box—and the new IKEA... [More]
AR Shipping Apps - The Updated eBay Mobile App Includes AR Tools for Simplified Shipping
SCORE 3.2
This Year and Mild 130 Clicks Pub: Mar 22, 18
AR Shipping Apps
The Updated eBay Mobile App Includes AR Tools for Simplified Shipping
The eBay mobile app was recently updated to better serve sellers with a new augmented reality feature. This new tool makes it easy for eBay users to visualize the size of shipping container that... [More]
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