Typically unattainable adventures are offered via online apps and programs
Implications - Offering up an element of escapism, typically unattainable experiences and adventures are revamped into digital formats for consumer engagement. Whether it be space exploration or deep sea adventures, online experiences are emerging as away to allow consumers to, albeit temporarily, experience what it would be like to engage in those activities. Not only a great source of entertainment, these digital engagements speak to a growing desire for more one-of-a-kind, exclusive moments.
Workshop Question — How can you offer your consumer a sense of escape or adventure?
4 Featured, 34 Examples:
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Apr 18 — Feb 19
This Year and Warm
Consumer Insight Topics: