Digital Exploration

Typically unattainable adventures are offered via online apps and programs

Implications - Offering up an element of escapism, typically unattainable experiences and adventures are revamped into digital formats for consumer engagement. Whether it be space exploration or deep sea adventures, online experiences are emerging as away to allow consumers to, albeit temporarily, experience what it would be like to engage in those activities. Not only a great source of entertainment, these digital engagements speak to a growing desire for more one-of-a-kind, exclusive moments.

Workshop Question - How can you offer your consumer a sense of escape or adventure?
SCORE 6.5
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Activity
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Megatrends
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14,980 Total Clicks
Apr 18 - Feb 19
Recent and Average
Tech
Featured Examples
Interstellar Selfie Apps - This NASA App Lets You Pose in Front of Breathtaking Space Photos
SCORE 6.1
This Year and Warm 484 Clicks Pub: Aug 27, 18
Interstellar Selfie Apps
This NASA App Lets You Pose in Front of Breathtaking Space Photos
NASA has never been shy to use social media and mobile technologies to better engage with the public and the U.S. space agency is now further appealing to young space lovers with the introduction of... [More]
Space Training Apps - Space Nation Navigator Will Offer Up a Prize Trip to Space
SCORE 5.9
This Year and Warm 321 Clicks Pub: Apr 18, 18
Space Training Apps
Space Nation Navigator Will Offer Up a Prize Trip to Space
Created by Finnish start-up Space Nation, the Space Nation Navigator is a new app for Android devices that features a range of fitness regimes, quizzes and a narrative adventure element. These... [More]
Artistic Martian Colonization Experiences - 'Project Eagle' Normalizes the Idea of Colonizing Mars
SCORE 5
This Quarter and Warm 356 Clicks Pub: Nov 28, 18
Artistic Martian Colonization Experiences
'Project Eagle' Normalizes the Idea of Colonizing Mars
Blackbird Interactive recently released ‘Project Eagle,’ an interactive art demonstration of a human colony established on Mars. Developed as a means of capturing “public... [More]
Voice-Controlled Adventure Stories - Audible & Amazon Alexa are Reviving Choose Your Own Adventures
SCORE 6.2
This Week and Warm 90 Clicks Pub: Feb 5, 19
Voice-Controlled Adventure Stories
Audible & Amazon Alexa are Reviving Choose Your Own Adventures
Many Millennials will fondly remember reading through the original Choose Your Own Adventure (CYOA) series, which was published between 1979 and 1998. For a new generation—and nostalgic Millennials [More]
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