Voice-Controlled Adventure Stories

Audible & Amazon Alexa are Reviving Choose Your Own Adventures

Many Millennials will fondly remember reading through the original Choose Your Own Adventure (CYOA) series, which was published between 1979 and 1998. For a new generation—and nostalgic Millennials—the owners of the CYOA series, Chooseco, teamed up with Amazon's Audible for a new Amazon Alexa skill. With a compatible Alexa-enabled device, users will now be able to experience the interactive CYOA series as never before.

So far, titles like The Abominable Snowman and Journey Under the Sea have been made available as voice-controlled Choose Your Own Adventure experiences. As these adventures unfold, players will be tasked with choosing between two choices to progress, each of which will have its own set of consequences, some of which will end the story in failure or death. Fortunately, there are dozens of endings to be experienced, which means that there's a great opportunity to try new paths again and again.

Voice-controlled Adventure Stories
Disruptive innovation opportunity: Creating immersive and interactive storytelling experiences through voice-controlled technology.
Choose Your Own Adventure Revival
Disruptive innovation opportunity: Bringing back nostalgic forms of entertainment and transforming them into modern, interactive experiences.
Alexa-enabled Interactive Storytelling
Disruptive innovation opportunity: Leveraging voice assistant technology to engage users in new and interactive ways.

Industries Being Reshaped

Publishing
Disruptive innovation opportunity: Incorporating voice-controlled features into books and audiobooks to enhance the reading/listening experience.
Entertainment
Disruptive innovation opportunity: Developing voice-controlled adventure games that allow users to be part of the story and shape the narrative.
Technology
Disruptive innovation opportunity: Building and improving voice assistant devices and platforms to enable seamless integration with interactive storytelling applications.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 51%
Activity 59%
Freshness 8%

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