The 'Fable' app has been developed as a way for users to create customized avatars that are perfectly personalized to their likeness for use in augmented reality (AR) videos and even on social media.
The app works by scanning the person and rendering a 3D avatar that is produced with the data that you have captured. This can then be used to create AR videos wherever you are that can be shared on social media or for implementation into a wide range of different interfaces.
The 'Fable' app identifies the increased focus on AR technology and solutions as brands and individuals shift to favor the new functionality for entertainment or marketing purposes. The app shows distinct potential for business use to let consumers create customized animations that are centered on personalization.
What Makes This Trend Stand Out
- Personalized AR Avatars
- As AR technology continues to grow, businesses can capitalize on utilizing personalized avatars for marketing and entertainment purposes.
- AR Video Creation
- The ability to create AR videos with personalized avatars opens up disruptive innovation opportunities for social media platforms, as well as entertainment and advertisement industries.
- Avatar Scanning Technology
- The development of avatar scanning technology can be a key innovation for gaming and VR industries by allowing for lifelike user avatars and personalized gameplay experiences.
Sectors Adopting This
- Social Media
- Social media platforms can utilize personalized AR avatars to enhance user experience and engagement with their app.
- Entertainment
- The entertainment industry can use personalized AR avatars to create interactive and immersive experiences for consumers.
- Advertisement
- Brands can leverage personalized AR avatars for advertising campaigns in order to create a unique and memorable experience for their target audience.
