The August 2018 drinking trends are in and the selection offers a ton of innovation surrounding alcoholic and non-alcoholic products, as well as a few instances of good interior design and successful marketing campaigns.
Locally speaking, Brickworks Ciderhouse launches a summer-ready ultra-refreshing rosé in a design-forward can. In Manchester, on the other hand, Tanqueray celebrates the launch of its new orange gin with a pop-up cocktail fountain that pours Rosy Negronis that include the brand's Flor de Sevilla, Belsazar rosé vermouth and Campari.
In a more kid-friendly portion of the August 2018 drinking trends, Nesquik hosted a refreshing gourmet milk-based beverage pop-up in Los Angeles to celebrate its 70th anniversary. The initiative was done in collaboration with celebrity Chef Jordan Andino.
Top 100 Drinking Trends in August
99
Refreshingly Modern Branding Projects
Make Studio Boasts a Playful & Cheery Identity for ffeel:
98
Day-Relevant Advertising Campaigns
Mcdonald's Graphic Print Ads Celebrate Moving Day in Québec
97
Scratch-n-Sniff Rosé Bottles
Cocomero Rosé's Label Smells Just Like Watermelons
96
Tubular Cocktail Sets
Luxerose's Ready-to-Drink Cocktails Target Female Millennial Consumers
95
Convenient Cafe-Style Laundromats
The Celsious is a Laundromat in Brooklyn, Owned by Two Sisters
94
Artful Cocktail-Making Experiences
Bombay Sapphire is Encouraging Consumers to "Stir Creativity"
93
Mood-Boosting Matcha Beverages
'Good Mood Matcha' Spotlights the Uplifting Benefits of Green Tea
92
Cognitive Support Beverages
'Synapse' is a Ready-to-Drink Cognitive Supplement for Energy & Memory
91
Unique Story-Driven Spirits
Voodoo Priest Rum Builds Brand Identity Through Fiction
90
Canned Drink Cooling Systems
Society6 Introduced a Range of Can Coolers for the Summer Weather
89
Portable Beverage-Brewing Bottles
Soma's 'Brew Bottle' Makes Coffee and Tea with Minimal Waste
88
Coffee Ground Takeaway Cups
The Kaffree Cup is Constructed from Used Local Coffee Grounds
87
Urban Micro-Vineyards
Brancott Estate Wines Set Up a Small Vineyard in a London Train Station
86
Unicorn Beer-Making Kits
Brooklyn Brewshop Unicorn IPA Beer Making Kit is a Magical Experience
85
Reshaping the Canadian Tequila Market
An Interview with Craig Shaw, Co-Founder of Aguamiel Tequila
84
Liver-Boosting Recovery Drinks
'Morning Recovery' is Powered by a Potent Asian Medicine Ingredient
83
Cake-Flavored Protein Shakes
Ladyboss Lean Protein is an All-in-One Nutritional Shake Powder
82
Cold Brew Branding Projects
Farm Design Gives Califia Farms a Brand New and Vibrant Identity
81
Non-Alcoholic Gin Spirits
Ceder's is a Non-Alcoholic Gin Made with South African Botanicals
80
Wood-Framed Japanese Restaurants
Hono Izakaya in Quebec Underwent a Luxe Modern Renovation
79
Color-Changing Soda Cans
Coke Released a Line of Cans That React to a User's Touch
78
Astronomy-Inspired Drinkware Lines
These Starbucks Mugs & Thermoses are Literally Otherworldly
77
Rippling Effect Glasses
nendo Created a Glass Bottles Imitating Natural Water Effects for i-lohas
76
Naturally Tinted Rum Cocktails
Chicha's Bluefield Swizzle is Accented by the Butterfly Pea Flower
75
Cheerful Lemony Cafe Interiors
Lucas y Hernández-Gill's Choice of Colors Evoke a Bright Cafe Space
74
Canned Female-Targeting Ciders
The Crispin Rosé Slim Cans Focus on Feminine Aesthetics
73
Caffeine-Free Tea Energy Drinks
'Supherb' Uses Asian Herbs to Provide Clean, Caffeine-Free Energy
72
Vibrant Rosé Vials
'Chewing Gum' Dismantles Some of the Conventional Notions on Rosé Wine
71
Playful Summertime Cider Branding
The Wölffer 139 Cider Cans are Convenient and Chic
70
Premixed Premium Canned Cocktails
The Absolut Mixt Raspberry & Lemon Cocktail is Refreshing
69
Refreshing Milk-Based Beverage Pop-Ups
Nesquik Celebrates Its Anniversary with a Pop-Up Shop in LA
68
Probiotic Egg Drinks
'Eggurt' is an Alternative to Drinkable Yogurt That's Free from Dairy
67
Rainbow Candy-Topped Slushies
Disney's Rainbow Unicorn Memory Refresher is like a Rainbow in a Cup
66
Frozen Orange Beverages
Burger King Introduced a Frozen Fanta Orange Drink
65
Witch Trial-Inspired Restaurants
The Hex Restaurant is Set in a Modernized Dark-Brick Townhouse
64
Spicy Peach Lemonades
Taco Bueno's Launched a Trio of 'Cool & Fiery Lemonades'
63
African Ginger Beverages
Ginjan Introduces a Traditional West African Beverage to the US
62
Artistic Artisanal Craft IPAs
Lambo Door Double IPA Has a Striking Can Design with a Unique Taste
61
Redesigned Pint Glasses
Camden Town Brewery Put a Spin on Traditional Pint Glasses
60
Sparkling Low-Alcohol Refreshments
The PRESS Premium Alcohol Seltzer is Free of Artificial Colors
59
Alcohol-Free Cocktail Bars
Seedlip's 'N o l o' Cocktail Bar Serves No-Alcohol & Low-Alcohol Drinks
58
Restaurant-Brewery Concepts
The Brewer's Table Shines an Equal Spotlight on Food and Drinks
57
Cocktail-Dispensing Fountains
Gin Brand Tanqueray is Launching a Negroni Cocktail Fountain
56
Vintage-Themed Beer Labels
Big Lug's Brand Identity Boasts Retro Illustrated Icons
55
Convenience Store Slurpee Promotions
7-Eleven Offers Consumers Free Small Beverages on Slurpee Day
54
Transparent Banana Beverages
Coca-Cola's Banana Milk Drink is Creamy Yet Clear
53
Beer Deal Apps
The Craft Beer Passport Offers Amazing Craft Beer Deals Across Ontario
52
Dealcoholized Citrus Spirits
Seedlip Grove 42 Emphasizes Orange-Based Botanicals
51
Iced Rose Lattes
Starbucks Canada Introduced the Iced Blossoming Rose Tea
50
Ultra-Refreshing Rosé Ciders
The Brickworks Ciderhouse Launches a Tasty Beverage for Summer
49
Quick-Serve Cocktail Mixers
These New Soho Juice Co. Still Mixers Can be Prepared in a Flash
48
Collaborative Sportswear Capsules
Heineken and Kappa Created a Six-Piece #Heineken100 Capsule
47
Eco-Friendly Single-Serve Cuvées
Chandon Provides Consumers with Convenient Wine On-the-Go
46
Cannabis Oil-Infused Beers
The Cloud 9 Brewing 'High Flyer' Beer was Created with CBD Ultra
45
Pizza Flour-Based Beers
Virtuous Pie and Phantom Beer Launched a Unique Pineapple Beer
44
Salty Cold Brew Beverages
Starbucks New Offerings are Perfect for Cooling Off This Summer
43
Better-for-You Cold Brews
Cool Cold Brew Offers a Healthier, Natural Cold Brew with No Added Sugar
42
Recycled Water Beers
NewBrew is the First Recycled Water Beer Crafted in Singapore
41
Locally-Inspired Vodka Bottles
Smirnoff is Set to Debut Hometown-Themed Vodka Bottles
40
Party-Sized Whiskey Buckets
The Fireball Party Bucket Contains Enough Whiskey for Everyone
39
Durable Camp-Ready Coolers
The Hard Rock Cooler 20QT From Snow Peak is Tough as Nails
38
Pirate-Themed Whiskey Tools
The New Ship Decanter is an Artistic Glass Boat for Purifying Whiskey
37
Refreshing Juice-Infused Liqueurs
Pickering’s Pink Grapefruit & Lemongrass Gin Liqueur is Tasty
36
Language-Teaching Vending Machines
Yakult's Drink Vending Machines Share Common Japanese Phrases
35
All-in-One Digital Coolers
The 'Infinite Cooler' Offers Much More Than On-the-Go Refrigeration
34
Bright Madrid Restaurant Renovations
The Terraza Restaurant in Madrid Underwent a Luxe Makeover
33
Creative Bartender Competitions
The Most Imaginative Bartender Event Resulted in Unique Recipes
32
Rose Cider Creations
The New Cidergeist Bubbles Rose Ale Mixes the Most Popular Drinks into One
31
DIY Prosecco Popsicles
The 'Make Your Own Prosecco Pops' Kit is the Perfect Summer Project
30
Coffee Chain Beers
Dunkin' Donuts is Developing a 'Coffee Porter' with Harpoon Brewery
29
Sparkling Energy Drinks
MatchaBar's 'Hustle' is a Natural Energy Drink Powered by Green Tea
28
English-Inspired Frosé Popsicles
Mirabeau is Teaming Up with Lic to Produce Alcoholic Popsicles
27
Blended Dessert-Themed Beverages
Starbucks' Cheesecake Frappuccino is Available in the U.K
26
Talking Beverage Cans
The Orangina 'Wiish Box' Reminds Consumers to Disrupt the Can's Contents
25
Functional Superfruit Drinks
GacLife's Beverages Support Healthy Skin and Vision Care
24
Army-Inspired Beer Holders
Frontier's Tactical Vest Beer Koozie is an Original Summer Accessory
23
Soda-Tonic Hybrid Mixers
Navy Hill's Hybrid Club Soda-Tonic Water Hybrid is Ideal for Cocktails
22
Tennis Tournament Pop-Ups
This Wimbledon Pop-Up with Pimm's Allows Attendees to View Matches
21
Double-Walled Wine Bottles
The Cooleo Bottle Ensures Wine Stay Cool Without a Cooler
20
Spicy Pickle Brine Beers
'Sam-Sam the Pickle Man' is a Sour Beer Chocked Full of Pickle Flavor
19
Humorous Drinking-Enablement Ads
Heineken's Now You Can Celebrates Drinking Non-Alcoholic Beer
18
Exclusive In-Home Tequila Tastings
Aguamiel is Celebrating National Tequila Day with a New Program
17
Vitamin-Packed Beverages
Get More Vits' Fruit-Flavored Water Offers Easy Supplementation
16
Sandwich-Infused Milkshakes
Häagen-Dazs' Limited-Edition Milkshakes Have Blended Crispy Sandwiches
15
Complex Berry-Infused Gins
The King of Soho Variorum Gin Has the Subtle Sweetness of Strawberry
14
Frothing Cappuccino Pods
Baileys Launched Single-Serve K-Cups with Frothing Milk Packets
13
Fast-Acting Nutritional Powders
Kegenix Keto Meal Replacements Work to Keep the Stomach Satisfied
12
Crowd-Tested Cognacs
Flaviar Frerot XO Was Crafted to Appeal to the Largest Audience
11
Strawberry-Flavored Drinkable Meals
Soylent's New Strawberry Meal Replacement Was Highly Requested
10
Refreshing All-Natural Tea Frappes
Plentea's Tea Frappes are Made with Turmeric, Beet Root & More
9
Barbecue-Bound Wine Tours
Napa Valley Wine Train is Headed to a Barbecue Feast This August
8
Non-Dairy Creamer Pods
Silk is Launching Single-Serve Dairy-Free Creamers in a Vanilla Flavor
7
WiFi-Generating Kettles
The Chai-Fi Kettle Converts Energy from a Burning Stovetop to WiFi
6
Boozy Sangria Juice Boxes
Beso Del Sol's New Sangria Juice Boxes are Perfect for Summer
5
Pink-Clad Blended Beverages
Starbucks Japan Released Its Peach Pink Fruit Frappuccino
4
Athlete-Inspired Pales Ales
FKT Pale Ale is the First Electrolyte-Infused and Nutrient-Rich Beer
3
Hop-Forward Aromatic Beers
Offshoot Beer Co's New Relax Hazy IPA Was Made to Drink in the Sun
2
Artisan Summertime Libations
The Two Brothers Pahoehoe Coconut Ale is Crispy and Dry
1
Millennial-Targeted Pink Gins
The Bosford Rose Pink Gin is Botanically Infused
Related Ideas
Summery Prepackaged Coffee Beverages
This New Starbucks Chilled Range is Limited-Edition
Bodycare-Inspired Drinks
Lush Middle East and Home Bakery Reimagined Favorite Products as Drinks
Remixed Lemonade Drinks
New 7 Brew Lemonades Incorporates Flavors Like White Chocolate & Berry
Unconventionally Categorized Drinks
Smirnoff ICE Drops a Global Campaign to Celebrate 25 Years
Cocktail-Themed Holiday Campaigns
Aperol is Initiating 'Aperolidays' in 2025
Summer Soda Brand Campaigns
Sprite 'Turns Up the Refreshment' With its Immersive Campaign
Large-Scale Apéritif Activations
Aperol Kicked Off its 'Summer of Spritz Campaign' in NYC
Caffeine-Free Summertime Cafe Drinks
The Tim Hortons Refreshers Come in Two Flavor Options
Icy Creamy Beverages
Tim Hortons' Frozen Quenchers Put a Twist on Fan-Favorite Flavors
Summer-Celebrating Chocolate Bars
The Cadbury Dairy Milk Summer Edition Bars Embrace Warm Weather
Grape-Flavored Cafe Drinks
Starbucks Japan Three Summer Muscats Drinks Put Grape Flavor in Focus
Flavored Non-Alcoholic Beers
Two Fruity Heineken 0.0 Flavored Varieties Filling the Flavor Gap
Bar-Focused Dating Apps
Heineken®'s Bar Dating App Appeals to Gen Z's Social Habits
Summer-Ready Healthy Fizzy Drinks
New Flavors from Poppi Arrive in Canadian Markets
Summery Boba-Filled Cafe Drinks
Starbucks Summer Berry Refreshers Come in Three Options
Limited-Time QSR Summer Menus
Starbucks' Summer Menu Revives Seasonal Favorites and Adds New Items
Festival Vodka Brand Activations
Absolut Launched Its Heat Haus & New RTD Line at Coachella 2026
Refreshing Tropic-Inspired Beverages
Molson Expands Simply Spiked® with a Tropical Variety Pack
Beaded Beverage Carriers
Six Specialty Drinks are Coming to McDonald's This Spring
Indian-Inspired Boba Beverages
Tim Hortons India's Summer Poppers Blend Boba with Local Flavors
Vintage Streetwear Pop-ups
Kronenbourg 1664 Launched a Three-Day Immersive Fashion Experience
Gen Z-Influenced Drink Menus
These New McDonald’s CosMc Drinks are Headed to Over 500 Locations
Seasonal Beverage Lineup Releases
Second Cup’s New Menu Offers Canadians Eight New Drinks
Refreshing Beverage Lineups
Starbucks Relaunches its Cool Lime Refresher
Real Ingredient-Focused Beverages
Milo’s Tea Company Debuts Three New Flavors for Summer
Functional Summertime Protein Drinks
Beyond Immerse Drinks Debuted in Four New Flavors
Spring Cocktail Menus
Applebee's Launched a Drink Menu With Celebrity Spirit Collaborations
Whimsical Gin Pop-Ups
Refreshing Encounters by Hendrick’s Gin is an Invitation to a Curious World
Chilled Autumnal Retailer Refreshments
The 7-Eleven Fall Drinks Have Made Their Official Launch
Celebratory Summertime Soft Drinks
Ribena Summer Fruits Was Introduced in Three Formats
Ready-to-Pour Spritz Cocktails
Aperol Spritz TO GO Embrace the Popularity of RTDs
Soda Brand Canned Cocktails
Schweppes Mix Comes in the Gin Twist and Paloma Bliss Varieties
Better-For-You Hard Sodas
Owl's Brew Spiked Pop Has a 4.8% ABV and Comes in Seven Flavors
Mixtape-Inspired Cafe Drinks
The New Dutch Bros Spring Menu Features Three Drink Options
THC-Infused RTD Launch Events
TeaPot Hosted a New Beverages Launch Event in Toronto on 4/20
Ready-to-Sip Sparkling Cocktails
On The Rocks Cans Meet the Demand for Premium, Portable Cocktails
Non-Alcoholic Beer Expansions
Eastern Market Brewing Co. Will Focus on the Non-Alcoholic Segment
Popsicle-Favored Alcoholic Drinks
Tilray Has a New Lineup of Popsicle-Branded Alcoholic Drinks
Margarita-Flavored Alcohol Beverage Expansions
Topo Chico Hard Celebrates National Margarita Day
Effervescent Pink Lemonade Sodas
7UP Pink Lemonade Has a Crisp, Zero-Sugar Format
Craft-Style Non-Alcoholic Beers
Darling Drinks Enters the Non-Alcoholic Beverage Market
Women-Targeting Low-Alcohol Beers
Beer Girl Brewing Company is Rapidly Expanding Its Operations
Summer-Ready Premixed Gin Cocktails
Whitley Neill Gin Debuted a Series of RTDs in Singles and More
Experimental Beverage Pop-Ups
Nespresso's The Recipe Remix Shares Unusual Flavor Combos
Non-Alcoholic Spirit Campaigns
Seedlip Celebrates 10 Years with 'Yeah, It’s a Drink'
Mediterranean Aperitivo-Inspired Beverages
Saint Spritz Introduces the Newest Flavor — Sardinia
Juicy Vodka Cocktails
Holla Spirits Launched Two Nostalgic, Flavor-Forward RTD Cocktails
Tiki-Inspired Cocktail Pop-Ups
Omni Hotels & Resorts' Tiki Social Shares Curated Summery Cocktails
Refined Poke Refreshment Menus
The Pokeworks Signature Drink Menu Has an Array of Options
Single-Serve Aromatized Wine Drinks
Three Exclusive BuzzBallz Flavors Launched in India
Movie Night Beverages
DRIPS by PEPSI® Arrives at Regal Theatres Across the U.S.
Ultra-Refreshing Spirit-Infused Beverages
Mom Water Debuts the Louise – Citrus Cucumber Flavor
Lager Popsicle Initiatives
Beer is Art Taps the Lager Popsicle Concept in Its Campaign
Authentically Flavored Drink Ranges
Milo's New Refrigerated Beverages Come in Three Varieties
Alcohol-Free New Year Campaigns
DASH and Dry January Partnered on a New Campaign
Cocktail-Inspired Beers
Tip Top Cocktails' Kindred Spirits Series Explores Brewery Collabs
Soda-Inspired Drink Mixes
Jarritos x Taste Salud Teamed Up on Functional Powdered Drink Mixes
Juicy Soju-Style Cocktails
SoJuice Shares 8.8% ABV & Flavors Like White Peach Rambutan
Zero-Proof Festival Experiences
The Drinks with Benefits Festival Signals the Growth of the Market
Accessible Juice Drink Packaging
Robinsons Fruit Shoot is Rolling Out NaviLens Technology Support
Bodacious Soda Ranges
The Tango Zero’d Range Targets Gen Z Consumers
Nostalgic Canned Cocktails
A Classic Fair Refreshment Inspired Shake Up Cocktails
Watermelon-Flavored Citrus Cocktails
Absolut Sprite Watermelon Has a Fruity Flavor and 5% ABV
Functional Fruit-Forward Hydration Drinks
Aqua Libra Blueberry & Pomegranate is Arriving in the UK
Fruit-Forward Alcoholic Beverages
Phillips Distilling Co. Debuts SixSip Hard Refreshers
Gen Z-Focued Water Bottles
bubba® Redesigns Its Brand Image and Delivers Colorful Water Bottles
Nostalgic Beverage Lineups
Dutch Bros Debuts Three Beverages to Impart a Sense of Nostalgia
Crafted Fast Food Beverages
McDonald’s Expands into Refreshers, Dirty Sodas and Energy Drinks
Artisanal Single-Serve Cocktail Mixers
These New Double Dutch Mixers Come in Nine Options
Daytime Bourbon Cocktails
Subourbon Life Launched Two Refreshing, Ready-to-Drink Bourbon Cocktails
Moderate Drinking Campaigns
Athletic Brewing Company's Athletic January Celebrates Mindfulness
Health-Conscious Soda Libations
Poppi's Lineup is the Perfect Base of Mocktails and Cocktails
Refreshing Tropical Mocktails
Peet's Summer 2025 Mocktail Bar Items Reimagine Classic Cocktails
Subtropical RTD Cocktail Collections
MG Destilerías Unveils the MG Spirit Ready-To-Drink Range
Summer-Forward Beverage Syrups
Monin Spotlights Fruity Summer Flavors
Nostalgic Branded Pop-Up Events
AriZona Iced Tea Launches a New York City Pop-Up Event
Herbal Tea Instant Drinks
Twinings Refreshers Offer a Fresh Take for Gen Z & Millennials
Summer-Inspired Fruity Beverages
Dunkin’ Introduces the Golden Hour Refresher with Gavin Casalegno
Effervescent Warm Weather Refreshments
HTeaO Fizzy Refreshers Have Maison Perrier Sparkling Water
Refreshing Low-Sugar Juice Drinks
The Sunmagic Juice Inspo Hydration Drinks Come in Four Flavors
Illusory Ice Cream Pop-Ups
Häagen-Dazs Celebrated St. Patrick's Day with an O'Häagen's
Vodka-Based Lemonade Flavor Lineups
Sun Cruiser Now Offers Four New Flavor Varieties
Socially-Charged Summer Aperitif Drinks
Aperol Spotlights the Aperol Spritz as a Seasonal Cocktail
Warm Weather Cafe Refreshments
The Dunkin’ Summer Menu Puts Two New Drinks in the Spotlight
Sangria-Inspired Zero-Proof Beverages
TÖST Beverages Expands Its Premium Non-Alcoholic Portfolio
Customizable Summertime Cafe Drinks
The Dunkin’ Pink Spritz Refresher is Paige DeSorbo-Approved
Vibrant Italian Aperitivo Cocktails
Italicus and Savoia Celebrate National Spritz Day
Fruity Protein Beverages
Tim Hortons' Protein Quenchers are Creamy, Fruity and Lactose-Free
Ready-to-Drink Spritz Cocktails
The Funkin Cocktails Spritz Range Has Three Flavors
Thirst-Focused Innovative Summer Activations
Mountain Dew Launched 'Thirst Guards' Campaigns
Botanical Mocktail-Like Beverages
Fentimans Botanically Brewed Comes in Two New Flavors
Wine Window-Inspired Cocktail Campaigns
The Aperol Festive Spritz Window Offers Fresh Cocktails
Mocktail-Inspired Cafe Drinks
The Latest Dutch Bros Coffee Menu Embraces Alcohol-Free Recipes
Canned Bar-Quality Summertime Cocktails
The Latest Served Cocktails Come in Four Expressions
Zero-Proof Cocktail Kits
Raising the Bar and Zero Proof Nation Celebrate Dry July
Limited-Edition Beer Campaigns
San Miguel launches a Limited-Edition Beer Campaign for Summer
Sparkling Soju Beverages
Hello Soju is Reintroducing Itself as the Ultimate Summer Beverage
On-Tap Gin Brand Cocktails
These Nicholson Gin Premixed Cocktails Come in Four Varieties
Juicy Tangerine Beverages
Tizz's 237ml Cans Contain 33% Juice and No Added Chemicals
Functional Seasonal Beverages
Iconic Tonics x The Butcher’s Daughter Made Zero-Proof Cocktails
Modular Beverage Systems
Bevi's Journey Juice and Joss Shots are Available as a Combo
Taste-Driven Tequila Refreshments
Adios Drinks are Made with Tequila and Real Fruit Juice
Dry January Juice Ranges
Biddenden Juice Debuted New Branding and Products for the New Year
Indian Gen Z Beverage Campaigns
Coolberg Launches its 'No Rules, Just Cool' Campaign for Gen Z
Aromatic Alcohol-Free Wines
This Eisberg Grenache Rosé is Headed to Tesco This Summer
Western-Themed Cafe Drink Menus
These New The Human Bean Drinks Come in Three Varieties
Bulk Artisan Cocktail Products
The Drinks Bureau Cocktails are Debuting New Formats
Balancing New Year Campaigns
Recess' You Don’t Need A New You Challenges Tired January Marketing
RTD Rosé Refreshers
The bubly Wine Refresher is a Light, Convenient Grab-and-Go Cocktail
Collaborative Seasonal Drinking Campaigns
Fat Tuesday and 818 Tequila are Ready for the Summer
Summer Sunset Pop-Ups
London Essence's Sundown Spots Invite Passersby to Savor Lighter Evenings
Fan Voting Cafe Drinks
The Coffee Bean & Tea Leaf Barista Creations are Here for Summer
Gen Z-Specific RTD Wines
Vinarchy's Echo Falls Launches a Ready-To-Drink Wine Product in the UK
Mid-Strength Marketing Pushes
6Percent, Small Beer And Quarter Proof Launch Mid-Strength March
Summery Canned Mocktails
The J20 Tropical Punch Mocktail is a Limited-Edition Refreshment
Low-Alcohol Summertime Ciders
Cornish Orchards Peach & Apple Pairs Well with Light Fare
Refined Summer-Only Cafe Drinks
Black Rock Coffee Bar Sweet Summer Drinks Come in Three Options
Bakery-Themed Cafe Beverages
These Black Rock Coffee Bar Drinks are Here for Dry January
RTD Kenyan Gin Cocktails
African Originals' 5.8 Gin & Tonic Features Locally Sourced Ingredients
Fruit-Forward Summer Refreshers
Dunkin’® Taps Gavin Casalegno for the Golden Hour Refresher
Colorful Sampling Windows
7UP's Pink Refresh Window Brings a Splash of Color to UK Cities
Spiked Dragonfruit Refreshers
Happy Thursday's Raspberry Dragonfruit Flavor Entices Gen Z Adults
Canned Spritz-Style Cocktails
FUNKIN Spritz Comes in Two Fresh Flavors
Cherry-Flavored Alcoholic Beverages
WKD Launches the Cherry Ice Flavor with Gen Z Inspiration
Habit-Building Non-Alcoholic Challenges
Boisson and Sunnyside Run the Dry(ish) January Challenge
Two-Step Spritz Campaigns
Make It Pop Expresses the Ease of Enjoying Gordon’s Spritz Edition
Seasonal Craft Mocktail Collections
KUL MOCKS Partners with Sprouts Farmers Market
Bittersweet Citrus Mixers
Bittermilk No.8 Fuses Parts of a Classic Margarita & Italian Aperitivo
Spanish-Style Micropubs
Licor 43's Tiny Taberna Serves the Viral Baby Beer Shot
Midweek Summertime Refreshment Promotions
Love's Midweek Mix-Ups Offer Two Drinks for $5
Quintessential American Beverages
Milo’s Tea Company Highlights the Popularity of Iced Tea
Frozen Wine Desserts
Rosé Popsicles Bring Royal Summer Sipping into Frozen Treats
Craft Burger Restaurant Refreshments
The Whataburger Whatafresher is Fruity and Refreshing
Creative-Empowering Sparkling Wines
Spritz 21 Launches its New Product at Hexham's Tannery Pub
Accessible Summertime Retailer Refreshments
The Latest Tesco Summer Food Range Has Over 230 Items
Raspberry Ready-to-Drink Cocktails
The Finnish Long Drink Launches the Long Drink Raspberry
Artisanal Brewing-Inspired Cocktails
Tip Top Proper Cocktails Continues Its Kindred Spirits Series
Celebrity-Backed Non-Alcoholic Beers
BERO Expanded Its Retail Push Into Walmart, Kroger And Publix
Bergamot Spritz Challenge Entries
Italicus Launches Art of Italicus Aperitivo Challenge 2026
Refreshed Cocktail Menu Variants
Be At One Introduced a Trial-Tested Menu Update