The Hard Rock Cooler 20QT From Snow Peak is Tough as Nails
Madison Mackay — July 19, 2018 — Lifestyle
Made in collaboration with Snow Peak and Grizzly Coolers, the new Hard Rock Cooler is an unbelievably durable camping accessory that can withstand all types of weather.
Snow Peak is known for offering premium camping tools for over 60 years, using high-end products that require little to no upkeep to ensure a long-lasting product. The grey exterior of the new cooler is contrasted with a bold red shade on the handles for a stylish cooling device that can double as an extra seat when needed. The ultra-secure locks can withstand dropping, tearing and even bear attacks.
The Japanese design mixed with American craftsmanship of the new Hard Rock Cooler resulted in a unique product that keeps everything inside both cold and safe.
Snow Peak is known for offering premium camping tools for over 60 years, using high-end products that require little to no upkeep to ensure a long-lasting product. The grey exterior of the new cooler is contrasted with a bold red shade on the handles for a stylish cooling device that can double as an extra seat when needed. The ultra-secure locks can withstand dropping, tearing and even bear attacks.
The Japanese design mixed with American craftsmanship of the new Hard Rock Cooler resulted in a unique product that keeps everything inside both cold and safe.
Trend Themes
1. Durable Camp-ready Coolers - The trend of durable camp-ready coolers is creating opportunities for innovative cooling devices that can withstand extreme weather conditions and provide added functionality.
2. Premium Camping Tools - The trend of premium camping tools is driving the need for high-end products that require minimal upkeep and offer long-lasting durability for outdoor enthusiasts.
3. Japanese-american Collaboration - The trend of Japanese-American collaborations in design and craftsmanship is resulting in unique products that merge innovative design with quality construction.
Industry Implications
1. Outdoor Gear - The outdoor gear industry can capitalize on the trend of durable camp-ready coolers by developing innovative cooling solutions that cater to the needs of campers and adventurers.
2. Home Goods - The home goods industry can leverage the trend of premium camping tools by offering high-quality, long-lasting camping accessories and equipment that enhance the camping experience.
3. Design and Craftsmanship - The design and craftsmanship industry can explore the trend of Japanese-American collaborations to create unique and innovative products that merge artistic design with sturdy construction.
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