Misleadvertising

Exploiting consumer familiarity to move your product
Implications - Sex, violence and celebrities will always be able to move products, which is why brands are exploiting what consumers already are familiar with to coerce consumers to notice their products. Your product doesn't actually need to be related to these no-brainer tactics--it just has to capitalize on them.
SCORE: 5.5
Hot Top 6 Examples: 108,820 Total Clicks May 09 - Oct 09
Popularity
Activity
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DEMOGRAPHICS
Misleading Sexvertisments – Online Game Evony's Ads Deceivingly Imply Sexual Content
SCORE: 6
Viral 26,027 Clicks Pub: Sep 21, 09
Misleading Sexvertisments
Online Game Evony's Ads Deceivingly Imply Sexual Content
The online game Evony (formerly Civony) has slowly changed it’s advertising to blatant sexual misrepresentation.  The images are in the reverse chronological order, degrading to the point that there is… [More]
Optical Illusion Promotions - McDonald's Coffee Heats Up the Advertising World
SCORE: 5.6
V. Hot 31,441 Clicks Pub: Sep 18, 09
Optical Illusion Promotions
McDonald's Coffee Heats Up the Advertising World
When I think of McDonald’s (which, sadly, I often do), I don’t think about their coffee. No, I think about their Big Macs, definitely their fries, maybe the McNuggets, and occasionally their Sausage McMuffin.… [More]
Penisvertising - Tom of Finland Shopping Bag Creates Cheeky Illusion
SCORE: 6.2
V. Hot 24,564 Clicks Pub: May 21, 09
Penisvertising
Tom of Finland Shopping Bag Creates Cheeky Illusion
After using public water pipes as erections to promote their fragrance last year, Tom of Finland has come up with a very cheeky shopping bag to put that fragrance into. Designed by ad agency Ogilvy, France,… [More]
Flamboyant Parenting Ads - Sexy Advertisements Bring in Attention to 'Parenting 101'
SCORE: 4.6
Warm 6,347 Clicks Pub: Sep 29, 09
Flamboyant Parenting Ads
Sexy Advertisements Bring in Attention to 'Parenting 101'
Parenting has never been so exciting before. Eye-catching ads by Nicole Weiner feature images that were never meant to be paired with parenting. The ads reach out to distressed parents or even people… [More]
Gangsta Ad Campaigns - BBDO Advertising Agency Plays Off the Iconic ‘Bloods' Gang Symbol
SCORE: 5.5
Warm 11,633 Clicks Pub: Jul 29, 09
Gangsta Ad Campaigns
BBDO Advertising Agency Plays Off the Iconic ‘Bloods' Gang Symbol
Germany has its hands full with this risky advertising agency named BBDO from Dusseldorf. This ad was made to recruit people to join the BBDO Düsseldorf agency and it uses a great shock tactic to get the… [More]
Liquid Flower Campaigns - Boysen Paints Blooms on the Advertising Scene
SCORE: 4.7
Warm 8,808 Clicks Pub: Sep 25, 09
Liquid Flower Campaigns
Boysen Paints Blooms on the Advertising Scene
TrendHunter.com has been seeing a lot of liquefied objects lately and now Boysen Paints has joined the water-based ranks. TBWASantiago Mangada Puno advertising agency created this campaign to emphasize… [More]
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