Showtime Promotes 'Weeds' With History of Cannabis

By: Tisah Tucknott - Published:   Updated: Mar 24 2011 • References: sho & digitalbuzzblog
This informative two-minute video on marijuana was created by Showtime network and serves to promote the fifth season premiere of the TV show "Weeds," which airs on June 8th.

I never knew that cannabis has been around since 2727 B.C. when the Chinese used marijuana for medicine. Watch this video to learn more about the history of cannabis.

Implications - Using factual information to promote is a technique that's been around for a long time. Through this form of advertising, businesses can attain credibility and attract consumers into believing that they know their product and its effects. Considering the success of these types of ads, it can be anticipated that more of these types of promotion will appear in the future. Stats for Stoned Advertisements Trending: Older & Mild
Traction: 4,694 clicks in 336 w
Interest: > 3 minutes
Concept: Stoned Advertisements
Related: 43 examples / 33 photos
Segment: Neutral, 18-35
Comparison Set: 16 similar articles, including: googling for drugs, getting high off garden plants, and scentvertising.