Artists often find inspiration for their creations in the most unlikely places. Russian photographer Andrey Razumovsky's stimulating influence to create this work called “Milk” was, well, dairy milk.

Razumovsky's digitally-enhanced photography introduces us to a collection of scantily clad women photographed pin-up style and “draped” in “milk clothes” such as corsets, dresses, underwear, and bathing suits.

Razumovsky's work is undoubtedly very racy but I personally find the naughty collection rather entertaining and amusing.

Implications - In society today, it is often the most outlandish and unusual marketing strategies that garner the most consumer attention. Businesses that are willing to take a risk by promoting a bizarre concept will benefit by leaving a memorable impression in consumer minds.