Quick Fix Comfort

Immediate gratification & disregard of long-term consequences
Implications - As stress levels rise, advertisements for comfort-inducing innovations become more ubiquitous. Consumers are gravitating to that which will allay discomfort quickly, albeit temporarily. Long-term consequences are being put out of mind as consumers turn a blind eye to outgrowth in favor of alleviation.
SCORE: 3.7
Warm Top 6 Examples: 108,029 Total Clicks Jan 09 - Oct 09
Popularity
Activity
Freshness
DEMOGRAPHICS
Bacon Breakfast Cones - The Bacone is Sure to Start Your Day Off Right
SCORE: 4.7
Warm 34,756 Clicks Pub: Jul 25, 09
Bacon Breakfast Cones
The Bacone is Sure to Start Your Day Off Right
Breakfast in a bacon cone, could it get any better? The ‘Bacone’ is this year’s winner of the Judges’ Choice award this year at Bacon Camp in San Francisco. With the help of wire forms, some tin foil… [More]
Obsessions With Super-Sized Food - ThisIsWhyYoureFat.com Shows We're Hooked on Grease
SCORE: 3.8
Warm 16,824 Clicks Pub: Feb 10, 09
Obsessions With Super-Sized Food
ThisIsWhyYoureFat.com Shows We're Hooked on Grease
At the top of ThisIsWhyYoureFat.com, it says, “Submit your deliciously gross food here.” What follows is a collection of awesomely-fattening, over-the-top, custom food items. The site is a prime example… [More]
Epicurean Potato Chips - Luxirare Creates Crisps with Prosciutto, Vanilla & Cilantro
SCORE: 3
Warm 19,032 Clicks Pub: Aug 15, 09
Epicurean Potato Chips
Luxirare Creates Crisps with Prosciutto, Vanilla & Cilantro
Gourmet potato chips are the latest innovation by the foodies at Luxirare. Epicurean ingredients such as red pepper threads, prosciutto, vanilla pod seeds, and cilantro leaves have been embedded between… [More]
Deep-Fried Sneakers - Mirko Credito Tosses Random Stuff in the Fryer, Because He Can
SCORE: 3.5
Warm 20,303 Clicks Pub: Jul 11, 09
Deep-Fried Sneakers
Mirko Credito Tosses Random Stuff in the Fryer, Because He Can
Mirko Credito's 'Fritture' is a photo set that features all of the random household items the photographer has thrown into the deep fryer. Why? Because he can. Mirko Credito's 'Fritture' features a deep-fried… [More]
Freaky Flavored Chips - Walker's ‘Cajun Squirrel' and ‘Chilli & Chocolate'
SCORE: 2.5
Warm 11,797 Clicks Pub: Jan 12, 09
Freaky Flavored Chips
Walker's ‘Cajun Squirrel' and ‘Chilli & Chocolate'
‘Cajun Squirrel’ and ‘Crispy Duck’ are among the weird new Walker potato chip flavors in the UK as a result of the company’s ‘Do Us a Flavor’ contest held to come up with six new groundbreaking taste sensations… [More]
Deep Fried Chocolate - Greasy Fried Mars Bars Are International Culinary Hits
SCORE: 4.5
Mild 5,317 Clicks Pub: Apr 21, 09
Deep Fried Chocolate
Greasy Fried Mars Bars Are International Culinary Hits
When I first heard of deep fried Mars bars, I thought it might have been the result of some high school or college experiment “truth or dare” game.  Of course I was proven wrong, when seeing on the menu… [More]