Boysen Paints Blooms on the Advertising Scene

By: Meghan Young - Published: • References: tbwa-smp and ibelieveinadv has been seeing a lot of liquefied objects lately and now Boysen Paints has joined the water-based ranks. TBWA\Santiago Mangada Puno advertising agency created this campaign to emphasize not only what the paints are capable of, but also Boyson’s slogan: “An accredited Responsible Care company for environmental safety.”

What better way to do this then by choosing a flower motif? Boysen Paints provide the vibrant colors while TBWA/SMP executes the concept beautifully.