Random Russian Calendars Feature Anti-Coca-Cola Artwork
For reasons no one appears to understand, there is a whole parade of anti-Coca-Cola calenders in Russia. For example, the calendar whose images appear in the gallery is entitled 'Chemistry or Life.'
Aside from the randomly brilliant subject matter, the graphics are a textbook example of classic Soviet design.
Implications - The use of popular imagery and branding has the ability to reach worldwide consumers and markets. By implementing a pop culture icon or renowned symbol into advertising and brand design, a new business can garner attention from international markets.Stats for Antagonistic Advertising Trending: Older & Chilly
Traction: 6,654 clicks in 292 w
Interest: 4 minutes Concept: Antagonistic Advertising
Related: 77 examples / 59 photos
Segment: Neutral, 18-55 Comparison Set: 28 similar articles, including: anti-smoking ads by a tobacco company, coca cola threats to quit schools, and anti-advertising.