This list of February 2021 marketing trends explore the many ways that brands are connecting with their consumers through a plethora of platforms. They create engagement with their audience and interact in meaningful ways that emphasize their branding and other causes.
One example is by Coors Light and its Chill Starters that create fire starters from 2020 newspapers. It is made in a triangular shape and designed to replicate the look of mountains, which is seen on the label's branding. This gives consumers a chance to relax but literally ridding of news from the previous challenging year. Another great example is by Burger King and its updated logo. The brand was inspired by its "real and delicious food," delivering a minimal rendition.
SCORE
6.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 94%
Activity 93%
Freshness 10%
