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Lifestyle-Conscious Frozen Dessert Products

These New Breyers Ice Creams are Arriving for 2021

— January 6, 2021 — Marketing
Many consumers are changing up their diet to start the new year off on a new foot or to support their nutrition needs, so these new Breyers ice creams are being launched by the brand to help offer them a way to indulge in a way that suits them.

The products include four new CarbSmart flavors that are focused on helping consumers to avoid unwanted carbohydrates, while a new selection of Non-Dairy varieties are being launched for vegan shoppers to pick up. The brand is also introducing a few additional offerings as part of its classic range to help satisfy new cravings.

The new Breyers ice creams are being launched by Unilever alongside a number of additional offerings from brands like Magnum, Good Humor and Klondike.
Trend Themes
1. Lifestyle-conscious Dessert Products - Breyers and others can innovate by expanding their offerings of low-carb, non-dairy, and other health-focused dessert options.
2. Non-dairy Dessert Products for Vegans - As the demand for plant-based products continues to rise, more ice cream and dessert brands can capitalize by offering dairy-free options like Breyers.
3. Carb-conscious Dessert Products - Breyers and other dessert brands can appeal to health-conscious consumers by creating more low-carb or sugar-free dessert options.
Industry Implications
1. Food and Beverage Industry - Companies like Breyers, Magnum, Good Humor, and Klondike can continue to tap into the growing demand for healthier and more inclusive dessert options.
2. Plant-based Industry - As more consumers trend towards plant-based diets, more vegan and non-dairy dessert products like Breyers are likely to enter the market.
3. Health and Wellness Industry - With more people prioritizing their health and nutrition, companies like Breyers can continue to offer products that cater to specific dietary needs and preferences.
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