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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,236 more

Social Authentication

Digital footprints serve as instant authorization tools

Implications - Appealing to the active social media user, digital footprints used as authorization tools streamline the login process and re-positions one's online habits as being conducive, rather than threatening, to security. In fact, it positions social and online involvement as crucial to strengthening one's identity, and therefore, increasing its protection. In addition to the mainstream emergence of biometric authentication methods, this progression speaks to the interest in balancing efficiency with security.
Workshop Question — In what ways can you integrate your branding more seamlessly into the trends your consumer is already immersed in?
3.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 43 Examples:
66,717 Total Clicks
Date Range:
Mar 15 — Dec 15
Trending:
Average
Consumer Insight Topics:

Featured Examples

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