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Customized Gifting

Traditional gifts evolve to add a personalized element to the process

Implications - Bypassing mainstream gifts for a more meaningful alternative, consumers are turning to customization techniques to add personal flair to the gifting process. Offering everything from personalized features to mix-and-match elements that take user preferences into account, this shift speaks to a growing desire for customization, especially when it comes to social gestures.
Workshop Question — If a consumer wanted to gift your product, how could you incorporate customization aspect for the receiver?
5
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 54 Examples:
319,606 Total Clicks
Date Range:
Nov 15 — Apr 16
Trending:
Warm

Featured Examples

Customizable Lip Balm Pods
Customizable Lip Balm Pods
The eos Holiday 2015 Collection Comes with Decorative Appliques
The eos Holiday 2015 collection boasts an interactive packaging concept that capitalizes on sticker obsession happening in fashion and beauty. A set of three eos lip balms, the eos holiday 2015 set... MORE
Kid Art Jewelry
Kid Art Jewelry
Etsy Shop CaitlynMinimalist Turns Children's Drawings into Pendents
Mother’s Day is just around the corner and that means coming up with a meaningful gift for such strong and deserving women. What can be more meaningful than this kid art jewelry? Etsy Shop... MORE
Festive Cookie Countdowns
Festive Cookie Countdowns
This Christmas Advent Calendar Surprises with a Fortune Cookie Each Day
While it’s a hallmark of a Christmas advent calendar to supply both a surprise and a treat, the same can be said about fortune cookies. With this in mind, Cracking Cookies created a ‘... MORE
Custom Mother's Day Experiences
Custom Mother's Day Experiences
Molton Brown Hosted In-Store Mother's Day Events Across the UK
A recent Molton Brown Mother’s Day experience held in-store allowed consumers to create customized greeting cards for the occasion using wearable technology. The Mother’s Day experience... MORE
Hidden Jewelry Candles
Hidden Jewelry Candles
The Secret Jewels Holiday Votives Hide a Luxe Wearable Within the Wax
The Secret Jewels line of holiday votives creatively conceal a hidden piece of jewelry inside the wax. The candles come in a variety of scents and add a further air of mystery by containing... MORE
Custom Cereal Boxes
Custom Cereal Boxes
This Holiday, Kellogg's is Creating Personalized Packaging for Consumers
Most people would be underwhelmed at receiving a cereal box as a gift—unless it came in completely personalized packaging. For Christmas this year, Kellogg’s ran a contest where 40 consumers... MORE

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