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Social Location Branding

Interactive campaigns lead consumers physically to products

Implications - Geography-based branding began with the development of FourSquare, which allows users to “check in” with their physical location. Social media like this transcends online confinement by physically leading consumers to specified places, a method of marketing that is more explicit and interactive, thereby appealing to a consumer need for physical interaction.
3.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 44 Examples:
555,257 Total Clicks
Date Range:
May 10 — Dec 10
Trending:
Warm
Consumer Insight Topics:

Featured Examples

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