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SAMPLE CONSUMER INSIGHTS - Subscribe to access 9,318 more

Activism Pop-Up

Pop-up experiences are framed around social causes

Trend - Attending pop-up experiences gives people a sense of "being in the know," and therefore creates a sense of community between attendees. Taking advantage of that, social and environmental causes are now using pop-ups to expand their reach, form supportive communities and educate people.

Insight - When it comes to activism and social, environmental or political movements--community-building is crucial in reaching people and building solutions. Idea-sharing spaces, art, platforms and products are all necessary in the process of maintaining momentum in the various causes people are fighting for.
Workshop Question - How could your brand build a sense of community among customers?
8.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
56,837 Total Clicks
Date Range:
Aug 18 — Feb 21
Trending:
This Month and Warm
Consumer Insight Topics:

Featured Examples

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