The 'Moon Landing' Under Armour Curry 6 basketball sneakers are a one-of-a-kind item that is a collector's dream. Now available on eBay, consumers can bid on the rare footwear and not feel guilty about it as 100% of the proceeds are going to charity. More precisely, the accumulated sum from the sale will go to US-based STEM education initiatives.
The absolutely unique 'Moon Landing' Under Armour Curry 6 silhouette is made available through a collaboration between e-commerce platform eBay, DonorsChoose.org and the Stephen and Ayesha Curry Family Foundation. The footwear is custom and only two pairs have been ever made. The one available online is game-worn and signed by the athlete himself, adding yet another huge incentive for avid basketball fans to pitch their price.
What Makes This Trend Stand Out
- Custom Charity Sneakers
- Creating custom sneakers for charity auctions will become a popular trend among athletes and sports enthusiasts.
- STEM Education Initiatives
- Partnering with STEM education programs to donate proceeds from the sale of sneakers will become a more frequent trend among brands.
- Limited Edition Collectibles for Charity
- Selling limited edition, one-of-a-kind items for charity will become a popular trend among online marketplaces.
Sectors Adopting This
- Athletic Footwear
- Athletic footwear companies can partner with athletes to create custom limited edition sneakers for charity auctions.
- Online Marketplaces
- Online marketplaces can collaborate with charities and celebrities to sell unique collectibles and donate their proceeds
- STEM Education Programs
- STEM education programs can collaborate with high-profile athletes to raise funds by auctioning off exclusive memorabilia.
