Shareworthy Wellness

Wellness products put a focus on aesthetics for social media impact

Implications - Having become a key player in the luxury space, health and wellness as a category is undergoing a rapid transformation, much of which is related to the ways products and services in the space are branded and marketed. Feeding into this shift are meticulously designed wellness products designed to be shared via social media. This benefits not only the consumer by providing them with social currency, but benefits the businesses involved by way of exposure.

Workshop Question - How "shareable" is the product or service you currently provide? What would you need to change in order to boost consumers' willingness to showcase your offering online?
SCORE 6.6
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55,746 Total Clicks
Jun 16 - Sep 18
This Quarter and Warm
LifestyleHealthLife
Featured Examples
Athletic Beauty Kits - Yuni Beauty's 'Sweat, Refresh, Go' Set Blurs the Lines of Beauty and Fitness
SCORE 6.5
Warm 2,115 Clicks Pub: May 6, 17
Athletic Beauty Kits
Yuni Beauty's 'Sweat, Refresh, Go' Set Blurs the Lines of Beauty and Fitness
The rise of athleisure fashion has inspired the creation of many new athletic beauty and skincare products that put an emphasis on on-the-go cleansing, refreshing and recovery. Yuni Beauty’s &#... [More]
Luggage Brand Beauty Sets - 'The Beauty Set' from Away Caters to the Cosmetic Needs of the Traveler
SCORE 6.2
Warm 683 Clicks Pub: Nov 27, 17
Luggage Brand Beauty Sets
'The Beauty Set' from Away Caters to the Cosmetic Needs of the Traveler
As a company that creates lightweight, premium luggage for the modern traveler, Away hopes to make holiday shopping a little easier for consumers this year with its curated travel-themed gift sets—... [More]
Medicinal-Like Juice Labels - Raw Fairies Offers Londoners One of the Purest Juice Cleanses
SCORE 4.5
Average 938 Clicks Pub: Jun 8, 16
Medicinal-Like Juice Labels
Raw Fairies Offers Londoners One of the Purest Juice Cleanses
It’s hard to avoid cold press juices these days, yet some people might be fooled into thinking Raw Fairies is much more than that thanks to its recent redesign. As one of the purest cleanses... [More]
Quarterly Beauty Boxes - Sunday Riley's Limited-Edition Subscription Shares Assorted Lifestyle Goods
SCORE 6.7
This Quarter and Warm 518 Clicks Pub: Sep 19, 18
Quarterly Beauty Boxes
Sunday Riley's Limited-Edition Subscription Shares Assorted Lifestyle Goods
Sunday Riley recently announced its first limited-edition subscription box, which may be ordered as a one-off or as part of a quarterly subscription. The first box is all about self-care, with... [More]
Aromatic Bridal Kits - Saje Wellness' Bridal Body Care Set Refreshes and Relaxes
SCORE 5.1
Warm 1,473 Clicks Pub: May 27, 17
Aromatic Bridal Kits
Saje Wellness' Bridal Body Care Set Refreshes and Relaxes
Although there are plenty of products for beautifying brides on their special day, there are few bridal body care items that aim to provide stress relief. Saje Wellness is remedying this with the... [More]
Collaborative Rose Kombuchas - Health-Ade and Tone It Up Launched a Pink-Hued 'Bubbly Rose' Kombucha
SCORE 4.2
This Year and Average 87 Clicks Pub: Sep 6, 18
Collaborative Rose Kombuchas
Health-Ade and Tone It Up Launched a Pink-Hued 'Bubbly Rose' Kombucha
In collaboration with fitness and lifestyle community Tone It Up, Health-Ade launched a co-branded Bubbly Rose kombucha with a delicious pink tint. The fruity, tart superfood kombucha is indeed made... [More]
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