Comfort-Focused Nap Lounges

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Clean the Sky - Positive Eco Trends & Breakthroughs

The Casper Nap Lounge Lets New Yorkers Get Some Peace and Quiet

— July 13, 2018 — Business
References: racked & popsugar
Casper mattresses have become a favorite sleeping essential for many users but a new Casper nap lounge aims to introduce the masses to the appeal and power of a Casper mattress. Dubbed The Dreamery, this unique nap center is located in downtown Manhattan and allows visitors the chance to recharge in 45-minute sessions. The Casper nap lounge features a collection of cozy pods, which are decked out in Casper sleep products.

The Casper nap lounge pods cost just $25 and offer nappers peace, quiet and privacy. The lounge also provides nappers with complimentary beverages, pajamas by Sleepy Jones, facial cleanser from Sunday Riley, a toothbrush from Hello and sleep audio by Headspace. The setup of the lounge also provides an incredible aesthetic quality that is fit for any Instagram influencer.


Image Credit: Casper

Trend Themes

  1. Comfort-focused Nap Lounges — Disruptive innovation opportunity: Create nap lounges that offer comfort-focused experiences and promote relaxation.
  2. Sleep-related Wellness Services — Disruptive innovation opportunity: Develop innovative wellness services that cater to sleep and relaxation needs.
  3. Enhanced Nap Technology — Disruptive innovation opportunity: Design advanced nap technology that enhances sleep quality and rejuvenation.

Industry Implications

  1. Hospitality — Disruptive innovation opportunity: Introduce comfort-focused nap lounges as a unique selling point for hotels and resorts.
  2. Wellness and Spa — Disruptive innovation opportunity: Incorporate sleep-related wellness services into spa and wellness facilities.
  3. Technology and Consumer Electronics — Disruptive innovation opportunity: Develop and market advanced nap technology products for consumer use.
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