Sci-fi elements are added to unexpected ads for pop culture appeal
Implications - Stepping outside their market demographic, brands are infusing sci-fi references to add youthful appeal to their campaigns. Using drones and cult movie characters to bring attention to often stuffy concepts like cultural events and health care, these ad techniques reflect the need for more eclectic, yet approachable methods of brand reinvention.
4 Featured, 34 Examples:
291,245 Total Clicks
Date Range:
Apr 13 — Jul 14
Trending:
Average
Consumer Insight Topics:
