Category
Tech
Delegated Interfaces
Trend cluster
Category
Appified
Pet
Pet culture expands to include apps catered specifically to cats and dogs.
2.6
Trend score
Trend
What is the Appified Pet trend?
Appified Pet: Pet culture is obsessive, and while some owners take to creating faux accounts for their furry companions, brands are taking the direct approach with apps specifically for them. This expansion of pet culture signifies the acceptance by owners of companions as members of their lives that require the same luxuries as themselves.
Trend themes
Themes within the Appified Pet trend
Three behaviours holding the trend together01
Pet-Focused Apps
Pet culture continues to expand into the tech industry, marked with the creation of apps specifically for pet owners.
02
On-Demand Pet Healthcare
Apps that integrate immediate veterinary healthcare are arising as pet owners become more in tune with their health.
03
Pet Photography Apps
The continued mass appeal of photography is channeled into pet-specific apps that help pet owners snap the perfect shot.
Industry implications
What the Appified Pet trend means for industry
Where the trend changes the playbookFor
Pet Healthcare
The integration of on-demand healthcare with pet ownership presents opportunities for companies to provide immediate veterinary services.
For
Pet Photography
Pet photography has the potential to become a lucrative business with the rise of pet culture in the tech industry.
For
Pet Adoption
Pet adoption services, such as those provided through 'BarkBuddy,' have created alternative methods for finding and acquiring new pets.
Trend signals
Trend signals for Appified Pet
Trend score 2.6 out of 10, from popularity 43%, activity 28%, freshness 8%.
Popularity43%
Activity28%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Asia-Pacific
Evidence
Examples of the Appified Pet trend
6 featured examples from Mar 15, 2014 to Feb 24, 2017CategoryTech
Content-Delivering Pet Apps
This On Demand Veterinary Healthcare Platform is Very Informative
Disruptive innovation opportunity: Build customized mobile apps for various industries, including veterinary healthcare, that integrate multiple services and provide valuable cont…
CategoryTech
Pup Adoption Apps
The BarkBuddy App is Tinder for Puppies
The pet adoption industry can benefit from embracing new technology-driven approaches like adoption apps to enhance the adoption process and connect more animals with loving homes.
CategoryLifestyle
Canine Selfie Apps
The Delfie App Lets You Take Selfies With Your Furry Best Friend
Disruptive Innovation Opportunity: Exploring the development of specialized mobile apps that enhance the user experience in specific niches, like pet photography.
CategoryTech
Pet Newsfeed Apps
The Whistle App Neatly Presents Data from the Whistle Dog Monitor
The launch of the Whistle pet social network app reflects continuing innovation in the pet tech industry.
CategoryTech
Pet Health Apps
The 'askPetMD' App is a Medical Information App for Pets
The 'askPetMD' app falls within the healthcare industry, offering innovative solutions and services that cater to the growing demand for pet health information and care.
CategoryTech
Feline Photography Apps
The 'Candid Catmera' App Helps Felines Take Their Own Cat Selfies
The development of pet selfie apps can revolutionize the way pet owners capture memorable moments of their pets, creating new possibilities in the pet photography industry.
