The New Year has brought a handful of new ideas to help businesses push various products and services, and this list of March 2018 marketing trends touch on just a few.
This month, Musicbed deviated form the standard one-size-fits-all concept of advertising to create a hyper-targeted campaign that called out individual consumers. In doing this, Musicbed effectively highlighted a collection of industry creatives who represent the company's ideal consumer. Other companies, like Doritos, leveraged humor to grab the attention of its consumers as after Valentine's Day, the chip company released a spoof double-headed sweater that promoted its new flavor offerings.
Other notable marketing efforts included in this list are Dr. Oetker's all-chocolate pop-up in Toronto, Diesel's branded knockoff store entitled "Deisel" and Toyota's Multi-Sensory Print Ad, which came complete with real-time heart monitor.
Top 70 Marketing Trends for March 2018
70
All-Chocolate Pizzeria Pop-Ups
Cioccolato's Serves Chocolate Pizza in a Restaurant Made Out of It
69
Romantic Digital Tattoos
Tiffany & Co.'s Tool Customizes Digital Valentine's Day Tattoos
68
Ad-Replacing Art Campaigns
Guerrilla Art Project Art in Ad Places is Getting Its Own Exhibit
67
Health-Focused Convenience Pop-Ups
Lawson Inc. Spotlighted Better-for-You Goods for Businesspeople
66
Diverse Fashion Mannequins
Missguided's Mannequins Celebrate Stretch Marks and Vitiligo
65
Carnivalesque Retail Pop-Ups
Amazon's 'Treasure Trucks' are Parking at Whole Foods Locations
64
Hyper-Targeted Consumer Campaigns
Musicbed's Out-of-Home Ads Call Out Specific Creatives by Name
63
Canine Cosplay Campaigns
'Xbox CosPups' Commemorate the Year of the Dog
62
Immersive Sneaker Hotel Activations
The Converse One Star Hotel Features Celebrity-Curated Spaces
61
Free Beer Promises
Bud Light Has Acknowledged Its Promise to Philadelphia and Hopes to Fulfill It
60
Luxury Italian Pop-ups
This Stone Island Pop-Up Shop is the First of its Kind in North America
59
Nostalgic VR Advertisments
Pepsi VR is a Pop-Up Marketing Booth at the Super Bowl LII
58
Snowball Vending Machines
Minnesota is Treating Super Bowl Fans to Snowballs
57
Spooky Breathing Bus Stops
Netflix's Altered Carbon is Promoted at This Frightening Bus Stop
56
Bartering Sweet Shops
Cadbury's 'Glass and a Half' Pop-Up Accepts Knick-Knacks for Chocolate
55
Sculptural Sneaker Pop-Ups
The Louis Vuitton Archlight is a Focus of the Luxury Brand's New Pop-Up
54
Unretouched Skincare Campaigns
Babor and the All Woman Project Promote a Healthy Body Image
53
Confrontational Digital Media Signs
Mike Campau's Series 'Anti-Social' is a Look at Social Media
52
Animal Protection Campaigns
The Elephant Crisis Fund Seeks to End the Ivory Crisis
51
Refocused Fast Food Campaigns
The Better Chicken Campaign is McDonald's Plan to Expand and Compete
50
Rose Petal-Infused Ciders
The Crispin Cider Company 'Crispin Rosé' Has Pear and Apple Juices
49
Customizable Designer Pop-Up Shops
Off-White's Customization Pop-Up Was Called 'In Order'
48
Wedding-Focused Fitness Pop-Ups
Healthspan's Activation Offers Health Resources to Couples
47
Dad Joke Ad Campaigns
These Humorous PSAs Highlight the Importance of a Father's Involvement
46
Valentine's Restaurant Pop-Ups
Snickers' 'Oublié' Venue Catered to Couples Without Reservations
45
French-Themed Vodka Pop-Ups
This Grey Goose Event Combined Cocktails, Crepes, and Live Music
44
Heart-Monitoring Magazine Inserts
Toyota's Multi-Sensory Print Ad is Promoting Its 2018 Camry
43
Feminist Nail Accessories
The Wing's No Man-icure Nail File Pack Embraces Empowering Humor
42
Cause-Oriented Pop-Up Kitchens
Merrett Houmøller Architects's Pop-Up Pavilion is for Refugees
41
Humorous Playlist Marketing Stunts
Sonos' Welcome to the Party Playlist Was Directed at Its Rival
40
Americana-Inspired Fashion Editorials
The Newest #MyCalvin's Campaign Stars Millie Bobby Brown
39
Historic Soda Ads
The 'This is Pepsi' Ad Celebrates the Brand's Long History
38
Dog-Friendly Pop-Up Shops
Nordstrom is Opening a Celebratory Year of the Dog Pop-Up
37
Holiday AR Ads
Alibaba and Coca-cola are Bringing Cute Characters to Life with Alipay and AR
36
Transparent Vodka Campaigns
The Newest Absolut Vodka Campaign Focuses on Sustainability
35
Branded Organic Snack Packages
These Crunch Pak Disney Snacks are Perfect for School Lunches
34
Charity-Focused Food Pop-Ups
The Merry Men Pop-Up Will Donate Proceeds to Aid Hospitality Workers
33
Dating App Co-Working Spaces
Bumble Hive LA Invites People to Work and Mingle
32
Net Neutrality Branding Stunts
Internet-Wide Day of Action Helped Consumers Grasp Net Neutrality
31
Dating-Style Homebuyer Events
The HSBC Home Bae Pop-Up Introduces "Speed Dating" for Co-Buyers
30
Vitiligo Model-Inclusive Beauty Campaigns
Amy Deanna is a Part of Covergirl's Diverse Campaign
29
Music-Focused Interactive Marketing
Sonos' 'Song Stories' Series Brings Fans a Unique Experience
28
Complimentary Vacuum Campaigns
The Samsung Adoption Package Gifts New Adoptive Pet Owners
27
Sentimental Razor Ads
This Gillette Ad Features an NFL Player and his Father
26
Chip Branded Double-Headed Sweaters
These Sweaters Celebrate the Launch of Doritos Collide
25
Pop-Up Sneaker Hotels
Converse's 'One Star Hotel' Boasts Style, Sneakers and Special Guests
24
Astronomical Mascara Campaigns
Benefit Cosmetics is Launching Its New Mascara with Pink Astronauts
23
Egg Confection Deliveries
Cadbury and Deliveroo are Teaming Up on a Valentine's Delivery Campaign
22
Royalty-Inspired Gin Bottles
Tanqueray Rangpur was Given a Raj-Inspired Bottle Design
21
Complimentary Dairy Product Giveaways
Chobani is Offering Consumers Free Yogurt to Ignite Interest
20
Branded Knockoff Shops
Diesel's Canal Street Store Makes a Statement on Counterfeit Fashion
19
Sentimental Father Commercials
This Haggar Hall of Fame Ad Centers Around Children and their Dads
18
Charitable Bath Bomb Initiatives
Lush's Campaign Aims to Raise Money for Transgender Rights Causes
17
Celebrity-Backed Whiskey Ads
This Virginia Black Ad Features Drake and His Father
16
Unhealthy Relationship Gift Shops
The Love Better Store Sends a Powerful Message About Abuse
15
Emotional Phone Commercials
The 'First Dance' Campaign is a Loving Celebration of Gay Marraige
14
Driver Appreciation Ad Spots
Uber's Beyond 5 Stars Campaign Thanks Its Most Complimented Drivers
13
Trans-Supporting In-Store Campaigns
LUSH is Expanding its #TransRightAreHumanRights Campaign
12
Realistic Shopping Ads
The New Whole Foods Campaign is Its First Under Amazon Ownership
11
Minimally Branded Phone Ads
Apple's 'Three Minutes' Ad Was Shot on the iPhone X
10
Statement Beer Campaigns
The Budweiser Emergency Water Program Celebrated Its Accomplisments
9
Mindful Male-Targeted Lifestyle Campaigns
Lululemon Targets Men with Its 'Strength to Be' Campaign
8
Child Refugee-Focused Commercials
The Escape Robot Ad Presents a Powerful Message
7
Touching Parental Insecurity Ads
Kraft's Family Greatly Ad Speaks to the Pressure of Perfection
6
Sneaker History-Promoting Ads
This Teyana Taylor Reebok Ad Considers What Classic Sneaker Style is
5
Authentic Family Commercials
Kraft's Ad for Its 'Family Greatly' Campaign Uses Real Family Footage
4
Dog-Starring Car Campaigns
Subaru's 'Dog Tested' Campaign Follows a Four-Legged Family
3
Hypnotic Refugee Commericals
This Amnesty International Ad Shows the Trials of Refugees
2
Celebrity-Endorsed Spring Shoes
Woodie gochild is the Face of Skechers Korea's Newest Campaign
1
Arena-Sized Game Trailers
Sony's Projection-Mapping Trailer for God of War Debuted on an NBA Court
Related Ideas
Playful Student-Targeted Interactive Pop-Ups
Uber One Hits Campuses with ‘The One Arcade'
Newsstand-Style Pop-Up Series
Uber Eats x ALDI Celebrated Their Partnership with 'The Daily Feed'
Nutty Easter Chocolate Ranges
The Lindt 2026 Easter Collection Debuts Many New Products
Gen X Beauty Campaigns
Bluemercury's Up Next Campaign Celebrates Women 40+
Swedish Candy Pop-Ups
BUBS' Sweeteasy Brings Indulgent Candy Traditions to US Consumers
Summer Soda Brand Campaigns
Sprite 'Turns Up the Refreshment' With its Immersive Campaign
Early Autumnal Chocolate Products
These Mars Chocolate Products are Arriving for Summerween
National Holiday Marketing Campaigns
Revlon Debuted a Month-Long National Lipstick Day Celebration
Next-Gen K-Beauty Pop-Ups
MUSKAT Hosted a Five Day Immersive Experience in L.A.
Summer-Celebrating Chocolate Bars
The Cadbury Dairy Milk Summer Edition Bars Embrace Warm Weather
Gen Z Advertising Initiatives
Tubi Targets Younger Viewers with Ad Innovations at IAB NewFronts
Festival-Inspired Luxury Fashion Campaigns
Burberry Celebrates the Energy of British Music Culture
Contemporary Springtime Easter Treats
This Year's Lindt Easter Range Elevates Classic Products
Enigmatically Suspenseful Fashion Campigns
Tom Ford Presents Its Fall 2025 Advertising Campaign
AI-Driven Product Photoshoots
Unilever Shared Its Use of AI and Digital Twins at NVIDIA GTC 2025
Diversity-Celebrating Brand Campaigns
Champion Launches a Global ‘Champions for Champion’ Campaign
Major Fan-Centric Candy Campaigns
Skittles Debuts the Playful Skittles Obsessed Initiative
Interactive Advertising Installations
Intimissimi's 'Feel the Billboard' Uses Tactile Advertising
Indulgence-Driven Chocolate Ranges
The Cadbury &More Range Has Been Rebranded and Expanded
Valentine's Day Chocolate Campaigns
Godiva's 2026 Valentine's Day Campaign is Playful
Community-Driven Shopping Experiences
A TikTok Shop Pop-Up is Coming to Westfield Stratford
Influencer-Driven Consumer Insight Tools
Brilli™ is a New Tool That Disrupts Food Research
Faux Food Pop-Ups
MoMA Design Store Unveils an Immersive 'MoMA Mart' Pop-Up for NYC
Wishlist-Spotlighting Billboards
Sephora Canada Features Customer Wishlists on Holiday Billboards
Themed Snack Collectibles
Kinder Joy Evolves its Treat-And-Toy Format with Themed Collections
Multi-Sensory Nail Polish Activations
Beetles Gel Polish Runs the Taste of Spring Event
Haute Auto Pattern Campaigns
The Audi Car Couture Ad Turns Car Parts into Dressmaking Layouts
Fandom Culture Retail Experiences
EB Games x Vibrant Marketing Launch an 'EB Trends' Store Concept
Immersive K-Beauty Pop-Ups
TIRTIR Brings Jeju Matcha Skincare to NYC with a Sensory Experience
Co-Branded Easter Marshmallow Confections
PEEPS® has Partnered with Pop-Tarts™ & SUNNYD® for 2026
Limited-Edition Chocolate Launches
Hershey’s Debuts Winter Games Tie-In On TikTok Shop
Indulgent Wintertime Treat Campaigns
The Galaxy Hot Chocolate Campaign Embraces Winter Comfort
Retail Advertising Campaigns
IKEA Hides Price Tags to Highlight Material Quality in a New Campaign
Comprehensive Easter-Inspired Collaborations
Peeps' 2026 Spring Collaboration Lineup is Impressive
Mixtape-Inspired Cafe Drinks
The New Dutch Bros Spring Menu Features Three Drink Options
Temporary Design Pop-Ups
ORIGIN MADE Hosts a Pop-Up in Copenhagen's Historic Hotel D'Angleterre
Consumer-Focused Packaging Strategies
Hershey's Unveils Elevated Packaging at Sweets & Snacks Expo
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Elevated Easter Hunt Campaigns
The Cadbury Better the Hide, Better the Hunt Campaign is Joyful
Experiential Marketing Campaigns
MIKE AND IKE, HOT TAMALES, and Marvel Team Up for Campus Tour
Luxury Festive Campaigns
Bloomingdale’s Unveils Its 2025 Holiday Campaign
Marketer-Targeted Albums
The Spotify Tunetorials Campaign Blurs Education and Entertainment
Branded Chocolate Easter Eggs
The 2026 Nestlé Easter Products Interpret Classic Chocolate Flavors
Influencer-Backed Valentine's Day Collections
Adore Me Taps Bobbi Althoff for Its 2026 Capsule
Human-Centric Bank Branding Campaigns
TD Bank Group Launches the More Human Platform
Innovative Outdoor Advertising Campaigns
Unilever's Dirt is Good Turns Billboards into Playgrounds
Chocolate Chip Cookie-Inspired Billboards
Tate's Bake Shop Debuts an Ambitious Marketing Campaign
Music Scene-Informed Luxury Campaigns
Burberry Taps Twiggy for Spring 2026 Advertising Campaign
Grocer-Inspired Installations
FREITAG Launches Mini Market Pop-Up at Dover Street Market Ginza
Refreshing Basketball-Themed Beverage Campaigns
Coca-Cola Zero Sugar Debuts a Fan-Focused Campaign
Immersive Summer Pop-Ups
Guildford Town Centre Will Present the 'Spring Fling' Pop-Up Experience
Sensorial Soda Campaigns
Sprite's 'Hurts Real Good With Sprite' Targets Gen Z
Traveling Fashion Showcases
The Guess Bus in Sydney is an Example of Experimental Marketing
Comprehensive Fast Food Reports
Yum! Brands, Inc. Explores Food Trends Influencing the Industry
Cross-Brand V-Day Initiatives
McBride Sisters Collection & Ghirardelli Chocolate Partner for V-Day
Basketball Championship-Themed Convenience Promotions
7-Eleven is Offering Deals for March Madness
Musician-Led Beverage Campaigns
poppi Tapped Charli xcx and Rachel Sennott for the Super Bowl
Pick-Your-Own Bouquet Billboards
5,000 Tesco Mother’s Day Tulips Formed an Interactive Display
Humorous Mother's Day Campaigns
bubly Addresses Mother’s Day Mishaps with the 'Gift Glow Up Shop'
Supermarket-Inspired Nail Art Designs
Aldi Dropped a Festival-Inspired Nail Art Collection
Burger Ad Campaigns
Burger King’s New Campaign Suggests Even Babies Can’t Resist the Whopper
Festive Shoppable Choirs
Toblerone Reimagined Holiday Songs & Shared QR Codes for Buying Truffles
Body Care Rebranding Initiatives
Tree Hut Embraces the Sentiment of 'Uncontain Yourself'
Poetic Secondhand Campaigns
Depop's Where Taste Recognizes Taste Celebrates Style Doppelgangers
Beer Brand Artist Refreshes
Terrapin Beer Co. Refreshes Packaging With Artist Collaborations
Music-Centric Holiday Campaigns
Yamaha is Running the Cheerful 'Unwrap Expression' Campaign
Lyrics-Inspired OOH Campaigns
Taskrabbit Interprets Pop Culture Songs for Summer Home Tasks
Humorous Chocolate Spots
Toblerone Introduced its ‘Chocolate Like Nobody’s Watching’
Production-Led Live Commerce Events
P.Louise Launches Get Unteddy With Me on TikTok Shop
Coordinated Convenience-Focused Promotional Campaigns
7-Eleven Runs Promotions for Two Events
Curated Discovery Stores
The Shelf Spotlights Emerging Food, Drink and Wellness Brands
Health-Boosted Candies
Baby Bottle Pop's Adulthood Survival Collection Recognizes Popular Callouts
Football-Focused Sofa Campaigns
Pepsi Presents the Refresh the Game Campaign with Icons
Edgy Holiday Beverage Campaigns
Dutch Bros Coffee Debuts Its New Beverages for the Holiday Period
New Year-Focused Car Campaigns
Kia Boasts the Redesigned 2027 Telluride SUV in a Festive Campaign
Divergent Chewing Gum Campaigns
Trident's TriDifferent Inspired Gen Z to Break Away from Sameness
Basketball Film-Inspired Pizza Campaigns
Pizza Hut Debuts Space Jam-Inspired Menu Bundle & Recipes
Ice Cream Popsicle Campaigns
Häagen Dazs’ Devoured Campaign Sparks Craving Through Absence
Brand Refresh Campaigns
The 'Walmart. Who Knew?' Campaign Challenges Retail Perceptions
Better-For-You Snack Branding
Unique Snacks Undergoes Another Brand Update
Nostalgic Branded Pop-Up Events
AriZona Iced Tea Launches a New York City Pop-Up Event
Bakery-Inspired Chocolate Products
Nestlé Confectionery Announced a New Series of Treats
Nordic QSR Campaigns
McDonald's Launches a New Campaign Inspired by its Dedicated Fans
Illusory Ice Cream Pop-Ups
Häagen-Dazs Celebrated St. Patrick's Day with an O'Häagen's
Athletic Event-Timed Tech Campaigns
TCL Ran a Comprehensive Ad Campaign During the Olympics
Bold Footwear Brand Resets
ALDO Launches the Try Every Thing Campaign for Fall 2025
Interactive Traveling Marketing Initiatives
Heinz Pllayfully Spotlights the Heinz Ketchup Zero
Culinary Tradition Food Campaigns
The Merchant Gourmet 'Yes Chef!' Campaign is Running Now
Playful Hide-And-Seek Holiday Campaigns
Chaumet's Holiday 2025 Campaign Film is Whimsical
French Beer Marketing Campaigns
1664 Features Robert Pattinson in Its New Acting-Inspired Campaign
Limited-Edition Beer Campaigns
San Miguel launches a Limited-Edition Beer Campaign for Summer
Tasty Easter Activation Campaigns
The Mars Wrigley The Big Easter Bunny Off is Ready for Spring
Customized Restaurant Campaign Platforms
OpenTable Has Launched OpenTable Media
Trendy Private Label Launches
Kroger Unveils a Variety of Elevated Options for its Private Label
90s-Era Snack Product Campaigns
The Pringles One You Pop Campaign Revives the Tagline for Gen Z
Expanded Tech Marketplaces
Best Buy Unveils a Digital Marketplace with New Possibilities
Emerging Market Insights
Rising Trends Helps Discover Hidden Markets And Business Opportunities
Branded App Takeovers
TikTok Introduces Logo Takeover Ads That Dominate the App’s Opening Screen
Basketball-Themed QSR Promotions
Arby's is Launching a March Madness Promotion
Balancing New Year Campaigns
Recess' You Don’t Need A New You Challenges Tired January Marketing
Performance Marketing Platforms
PebblePost Expanded into Connected Television Advertising
Interactive Game Advertisements
Samsung Ads GameBreaks Encourage Deeper Engagement
Mid-Strength Marketing Pushes
6Percent, Small Beer And Quarter Proof Launch Mid-Strength March
Art-Focused Retail Capsules
Mattel and MoMA Partner to Craft a New Collaborative Collection
Festival-Themed Retail Snack Campaigns
Kellanova Announced Flavour Fest ’25 in the UK
Whimsical Desk Rituals
Starbucks Created a Small, Celebratory Post-CNY Activation
Predictive Mobile Advertising Features
T-Mobile Advertising Solutions Unveiled Contextual AI Ads
Ramadan-Focused Tech Campaigns
Hisense Delivers 'Innovation That Brings Us Together This Ramadan'
Swapped Phone Campaigns
KitKat Phone Break Depicts Devices Traded for Chocolate Wafer Bars
Christmasy Customer-Rewarding Retailer Campaigns
The One Stop 2025 Christmas Campaign Gives Back
Workday Break-Focused Campaigns
KitKat Debuts the 24/7 Teams Meeting Campaign Concept
Premium Autumnal Treat Ranges
These Cadbury Halloween Products Come in a Variety of Options
Interactive Streaming Ads
Spotify Turns Listening into Engagement with Carousel Ads
Cost-Effective Confectionery Items
World of Sweets Highlights Key Easter Trends Amid Rising Costs
Seasonal Reservation Street Installations
Uber UK Launches 'Reserve' by Mother
Generational Wellness Campaigns
Sports Research Evolved Its Marketing into a Cultural Movement
Leather Goods-Focused Holiday Campaigns
Delvaux Debuted an Elevated Holiday Campaign This Year
Omnichannel Seasonal Support Campaigns
Bestway Wholesale Launches 'Buzz About the Sweetest Deals'
Summer-Forward Food Billboards
Waitrose Launched its 'Let Your Summer Side Out' Campaign
Ad Creation Platforms
Magritte Helps Marketers Discover, Design, and Launch Ads Quickly
Marbled Citrus Easter Chocolates
These New Terry’s Chocolate Easter Products wIll Arrive in Spring
Consumer Brand Launches
Labor Smart Announced Culturally-Driven Product Collaborations
Chocolate-Branded Bakery Treats
These New In-Store Bakery Treats Have Been Announced by Mars
Experiential Grocery Campaigns
No Name launches a multi-city grocery goss campaign
Founder Marketing Resources
Better Marketing Blog Shares Practical Playbooks For Founders
Gothic Romance Restaurant Campaigns
Eggslut's Egg Yearning Explores an Unexpected Symbol of Desire
Expansive Month-Long Fashion Celebrations
Fashion Art Toronto Marks Its 20th Anniversary
Valentine's Day Dining Research
OpenTable Compiles Data on Valentine's Day Dining Trends
Interactive Traveler-Focused Campaigns
Tessan Will Spotlight the 100 Travelers Campaign
Brandless Packaging Campaigns
McDonald’s Tested a Name-Free 'Famous Order' Promotion
Retail Marketing Advancements
Westfield Rise Debuts a Programmatic Targeting Solution For Malls
Purpose-Led Emerging Brands Initiatives
7-Eleven Taps 27 Brands for Its 2026 Brands with Heart™
Festive Product Launch Events
Love Magenta announces a 10-day Christmas launch event
Accessible Summertime Retailer Refreshments
The Latest Tesco Summer Food Range Has Over 230 Items
UK-Expanded Furnishing Campaigns
Blum UK Unveils the 'More Than A Drawer' Campaign
Visual Discovery Campaigns
Pinterest Autumn-Winter Ads Highlight Castlecore Dreams and Fuzzy Vibes
Alternative New Year Celebrations
Premier Protein & Michelle Buteau Set a New Start to the Year
Digital Furniture Showcases
The Canton Fair is Hosting Its March Industry Thematic Event
Retail Conversation Marketing Campaigns
Tesco Launches 'Need Anything From Tesco' Platform
Phone Software Updates
Google Launches March Pixel Drop With New Pixel And Android Features