Late last year, Missguided vowed to stop airbrushing its models' stretch marks and now, it is continuing this body-positive movement by introducing fashion mannequins that celebrate diversity and a range of natural body features.
Unlike many store mannequins that are faceless, these new ones from Missguided boast unique features that make them individual, including everything from freckles and stretch marks to vitiligo. With these mannequins, Misguided is changing the conversation about representation in fashion to be one about inclusivity and celebration of what makes one unique.
These mannequins were created in-house with the help of makeup artists as part of its ongoing #MakeYourMark campaign. The Missguided mannequins can be spotted at select stores in Westfield Stratford City, London and the Bluewater Shopping Centre, Kent.
Image Credit: Missguided