Corporate Contempt

Brand mocking reaches new levels of ridicule and disdain
Implications - Marketing to consumers today takes considerably more cleverness than in years past. The reason is because buyers are more resistant to corporate messaging and will even go as far as to treat it with ridicule and derision. McDonald’s, especially, has come under fire from many artists who scorn the company’s mascot in their sometimes satirical, and other times lewd, artworks. Other brands may receive the same kind of mockery soon enough; the dilemma is whether to turn a blind eye or openly address it.
SCORE: 5.7
Warm Top 6 Examples: 82,945 Total Clicks Jan 11 - Oct 11
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Monstrous Pop Icon Illustrations - Artist Dune Illustrates His Viewpoints in Clever Graphics
SCORE: 6.6
V. Hot 25,831 Clicks Pub: May 2, 11
Monstrous Pop Icon Illustrations
Artist Dune Illustrates His Viewpoints in Clever Graphics
Graphic illustrator Yoann Madec, also known as Dune, has created pop culture graphics that are a reflection of his strong style. Each of Dune's illustrations are aptly titled after its main focus, such… [More]
Mocking Company Mascots - The Fake Vintage Japanese Ad Characters Poke Fun at Brands
SCORE: 6.4
V. Hot 18,539 Clicks Pub: May 5, 11
Mocking Company Mascots
The Fake Vintage Japanese Ad Characters Poke Fun at Brands
Illustrator Juan Molinet has created a unique series called 'Fake Vintage Japanese Ad Characters.' The series focuses on playfully mocking the Japanese advertisement characters that are outrageously funny.… [More]
Unbranding Parody Graphs - This 'Starbucks to the Future' Chart Pokes Fun at Logo Downsizing
SCORE: 6.4
Hot 16,034 Clicks Pub: Jan 20, 11
Unbranding Parody Graphs
This 'Starbucks to the Future' Chart Pokes Fun at Logo Downsizing
This 'Starbucks to the Future' image plays mischievously with the company's tendency to slightly minimize their logo every few years. Though not everyone is a fan of this concept, unbranding has become… [More]
Fast Food Mob Bosses - Andrew Shirey Turns Famous Food Mascots into Big-Time Mobsters
SCORE: 5.3
Warm 8,934 Clicks Pub: Jun 10, 11
Fast Food Mob Bosses
Andrew Shirey Turns Famous Food Mascots into Big-Time Mobsters
Andrew Shirey is an illustrator who goes by the name silentsketcher on his DeviantArt profile. Shirey studied at the Kendall College of Art and Design and currently recides in Michigan where he works a… [More]
Fast Food Sculpture Spoofs - The David vs. McDonalds Statue is an Unappetizing Parody
SCORE: 4.8
Warm 8,049 Clicks Pub: Aug 11, 11
Fast Food Sculpture Spoofs
The David vs. McDonalds Statue is an Unappetizing Parody
In considering this David vs. McDonalds statue, there really are a number of compelling messages modeled into this piece of lowbrow sculpture. On the most superficial level, it explicitly references the… [More]
Obese Fast Food Clowns - Ron English MC SUPERSIZED Figure Smiles Terrifyingly
SCORE: 4.4
Mild 5,558 Clicks Pub: Jul 8, 11
Obese Fast Food Clowns
Ron English MC SUPERSIZED Figure Smiles Terrifyingly
Ronald McDonald's crazy height and freaky clown makeup has always been a frightening sight for me -- until I saw the Ron English MC SUPERSIZED figure. OK, so most of you have seen the Ron English MC SUPERSIZED… [More]
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