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Trend Hunter Dashboards
Score: 8.2
This Week and V. Hot Top 4 Examples: 3,201 Total Clicks Date Range: May 14 - Jul 14
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Salvaged food increases in popularity as consumers priotize a wasteless lifestyle
Implications - As lifestyles like freeganism become more widely accepted, consumers are becoming more aware of how much they waste. Recycled food consumption is transitioning from a niche choice to a way to decrease one's ecological footprint. This signifies how consumers are distancing themselves from lavish, wasteful lifestyles. [More]
Score: 6.7
This Week and Warm Top 4 Examples: 5,451 Total Clicks Date Range: Jun 13 - Jul 14
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Outdoor eating gets an elegant overhaul to provide comfort and efficiency
Implications - Personalized services and lavish kits are adding an air of sophistication to portable, outdoor dining. Reflecting a consumer base accustomed to the convenience of technology, modern picnic products offer the comfort of materialistic goods into a pre-assembled, effortless form. [More]
Filed in: LifestyleFood
Score: 7.6
This Week and Warm Top 4 Examples: 6,575 Total Clicks Date Range: Jul 14 - Jul 14
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Bars and pubs turn to nostalgic design to offer a more tasteful take on luxury
Implications - Contrasting sharply with sleek, flashy nightclubs, bars with an old-era design offer consumers an out of the ordinary experience without conspicuousness. The growing popularity of these spaces signifies a consumer desire for a more subtle form of novelty. [More]
Score: 6.6
This Month and Warm Top 4 Examples: 4,452 Total Clicks Date Range: Jan 13 - Jul 14
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Junk food includes medicinal ingredients to satiate health-conscious consumers
Implications - Medicinal ingredients are being added to traditionally unhealthy goods like ice cream and sodas to maintain a sense of well-being. Using spices like ginger to add flavor and healing properties to nostalgic snack foods, these reinvented recipes reflect a health movement that enhances rather than restricts the lifestyle of consumers. [More]
Score: 5.9
This Month and Mild Top 4 Examples: 7,616 Total Clicks Date Range: Jul 12 - Jul 14
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Controlling necessary, yet heavy nutrition through small servings
Implications - Most protein-rich foods are also fat-heavy, such as cheese and meat. This creates a stalemate for health-conscious consumers solved by portion control. This speaks to the modern view of what it means to be healthy, as consumers are placing equal focus on aesthetics and health of the human body. [More]
Trend Hunter Services
Score: 8.9
This Month and V. Hot Top 4 Examples: 38,253 Total Clicks Date Range: May 14 - Jul 14
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A fixation on the eating experience sparks a focus on shocking cuisine
Implications - Consumers aren't simply looking for something delicious to eat, but a story to tell afterward. As foodie culture becomes ubiquitous, the unappetizing is becoming a focus for consumers craving an experience that's both satisfying for their palate and worthy of being shared on social media. [More]
Score: 5.4
This Month and Mild Top 4 Examples: 4,689 Total Clicks Date Range: Aug 13 - Jul 14
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Cultural ingredients are blended into comfort foods to familiarize exotic cuisine
Implications - Consumers are infusing cultural ingredients into traditional comfort foods to add an element of exoticism to daily life. These cultural food adaptations speak to a desire to escape the mundane, yet maintain a sense of familiarity. [More]
Score: 6.9
This Month and Warm Top 4 Examples: 10,478 Total Clicks Date Range: Feb 14 - Jul 14
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Cultural cuisine is made easier through user-friendly kitchenware devices
Implications - Despite the popularity of cultural cuisine, the often long list of ingredients and strenuous recipe techniques can often deter time-strapped consumers. Seeking a more convenient approach to diversified consumption, individuals are turning to simplified, at-home devices to create exotic cuisine. This speaks to a desire to maintain sophisticated indulgences through more adaptable, user-friendly means. [More]
Score: 5.1
This Month and Mild Top 4 Examples: 4,466 Total Clicks Date Range: Aug 13 - Jul 14
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Specialty appliances used to make store-bought goods offer consumer control
Implications - Consumers often opt for the convenience of buying a ready-made product, but as choices become overwhelming and costs inflate, a growing number are taking the DIY approach with specialty appliances. Foods traditionally bought are being made at home with niche appliances to decrease cost per serving and provide more consumer control. [More]
Score: 6
This Month and Mild Top 4 Examples: 2,262 Total Clicks Date Range: May 14 - Jul 14
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Alcoholic beverages are transformed into bar form for exciting, easy consumption
Implications - Consumers seeking to savor alcohol without sacrificing excitement are being addressed with alcoholic ice pops. The treats offer a grown-up form of indulgence that connects with consumers through nostalgia while satisfying a desire for complex, unique flavoring. [More]