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Score: 5.1
Recent and Mild Top 4 Examples: 2,415 Total Clicks Date Range: Jan 14 - Aug 14
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Consumers turn to international flavor as a means to combat complacent palates
Implications - The variety and availability of exotic flavors is rising, which has prompted consumers to try their hand at international cuisine. As the popularity of food blogs expose little known recipes and tricks, consumers are making their own traditional dishes to satisfy their desire for both exotic and homemade cuisine. [More]
Score: 5.2
This Week and Mild Top 4 Examples: 16,452 Total Clicks Date Range: Aug 12 - Aug 14
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Fear of weight gain presents a new approach to carbs
Implications - Carbohydrates have received a bad reputation in the midst of the health-conscious wave. This has prompted a shift toward bread and pasta replacements. Identifying a more calorie-friendly approach to mealtime staples, this pattern speaks to an accelerated need for health even in the face of familiar food forms. [More]
Filed in: LifestyleFood
Score: 6
This Week and Mild Top 4 Examples: 3,440 Total Clicks Date Range: May 14 - Aug 14
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Innovative breads add novelty in a more familiar way
Implications - Though exoticism and novelty are priorities for the modern foodie, the average consumer prefers the familia. As a way to satiate both the desire for comfort and the need for new, bread is being revamped in interesting ways. This provides a convergence of two opposing consumer needs to satisfy all. [More]
Filed in: LifestyleFood
Score: 6.5
This Week and Mild Top 4 Examples: 16,914 Total Clicks Date Range: Feb 13 - Aug 14
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Main courses are given a portable overhaul to make dining more fun
Implications - Offering meals in new and inventive forms, petite and portable versions of traditional dishes offer picky eaters, like children, a more engaging way to dine. Transforming messy meals into compact and easy-to-eat alternatives, these miniature cuisine adaptations offer the familiarity of home-cooked recipes in a more versatile and convenient form. [More]
Filed in: LifestyleFood
Score: 7.2
This Week and Hot Top 4 Examples: 4,137 Total Clicks Date Range: Apr 14 - Aug 14
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A shift in priorities has consumers tracking down guilty pleasures
Implications - As tech devices become more integrated into the consumer lifestyle, traditional tracking devices and apps are taking on a new form. Offering an alternative to GPS devices or health monitors, these innovations help consumers locate more gratifying services, like fast food restaurants, representing a rise in tech devices that encourage rather than deter indulgent behavior. [More]
Trend Hunter Services
Score: 6.8
This Week and Warm Top 4 Examples: 10,715 Total Clicks Date Range: Feb 14 - Aug 14
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Beverage brands turn to comfort food flavors to create a sense of familiarity
Implications - Moving away from new and innovative flavoring, beverage brands are turning to more familiar food tastes to create a sense of nostalgia. Referencing childhood delights like peanut butter and jelly sandwiches, these products offer traditional treats in unexpected forms, combining the comfort of well-known flavors with a need to experiment with everyday cuisine. [More]
Score: 7.5
This Month and Hot Top 4 Examples: 4,671 Total Clicks Date Range: Mar 14 - Aug 14
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The charitable food market is expanded for an all-encompassing experience
Implications - Charitable foods aren't a new innovation, but as consumers look for alternative ways to further immerse themselves in social good endeavors, the market is expanding with sustainable or charity-related snacks. This shift speaks to consumer preference for alternative product choices with meaning. [More]
Score: 5.8
This Month and Mild Top 4 Examples: 3,611 Total Clicks Date Range: Nov 12 - Aug 14
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Seeking experimentation, consumers turn to scented foods
Implications - Extending the concept of cross-cultural cuisine, chefs and foodies are incorporating unexpected scents to reinvent traditional dishes. Featuring smells that are reminiscent of perfumes and designer fragrances, these meals help ignite the senses with atypical ingredients, blending the elegance of beauty products with familiarity of everyday meals. [More]
Score: 7.8
This Month and Warm Top 4 Examples: 7,648 Total Clicks Date Range: Apr 14 - Aug 14
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As eco-conscious consumers grow their own produce, easy utilities offer guidance
Implications - The eco movement is seeing an increasing number of consumers grow their own produce, which is being supported with gardening tools designed for the novice gardener. Focused on ease of use, the innovations use digital connectivity or prepackaged seeds to make the task more approachable for younger generations with limited knowledge of how to cultivate plants. [More]
Score: 8.3
This Month and Hot Top 4 Examples: 68,534 Total Clicks Date Range: May 12 - Aug 14
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Takeout packaging incorporates upscale aesthetics to elevate appeal
Implications - Heightening experiences, dining establishments are adding sophisticated elements to traditionally insignificant features. Revitalizing takeout packages with minimalist aesthetics and couture designs, these items reflect a growing desire to add exclusive appeal to even the most trivial of activities. [More]