For all I know, the closest jar of the scrumptious spread is 15,000km away from me, but the new Abella Honey branding makes the product look so palatable that my mouth is watering regardless.
Designed by Bonnie Miguel, these Italian artisan jars are the perfect vessels for the sweet Spanish treat. The nectar is expertly produced using traditional tried and true methods, so the small jars remind consumers of the product's low yield and high value. With a clear and simple label embellished with a single delicious drop of the confectionery, Abella Honey's branding is as much a treat for the eyes as the sweet would be for the tongue.
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Concept: Abella Honey Branding
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Segment: Females, 18-55
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