Ron English's 'McSupersized' is Based Loosely on Ronald McDonald

By: Christina Butty - Published: Jul 30, 2009   Updated: Jun 23 2011 • References: zozo.jp and hypebeast
Ron English's McSupersized character was recently released in a translucent orange-red version.

Inspired by Ronald McDonald but with more girth, Ron English's McSupersized character has become iconic. His pop art in general pushes the envelope and challenges ideals in a fun and interesting way.

Arriving in a package made to look like a box of French fries, Ron English's McSupersized character is sure to sell out! Oh wait, it has:

Implications - Taking an already existing, familiar item and incorporating slight changes is a great way to gain attention from consumers. Companies should consider how to leverage pre-existing products and make certain alterations to generate further profit.